Amity Kapadia, Author at Business2Community

Amity Kapadia

Contributor
15 Articles

Amity Kapadia is Director of Content Marketing at Ambassador, a SaaS referral platform that empowers marketing teams to increase revenue by leveraging the power of word-of-mouth, referrals, and recommendations. Ambassador drives revenue for B2B businesses and consumer brands, including Spotify, SAP, SunPower and HP.

Latest Articles By Amity Kapadia

How to Measure ROI for Your Word of Mouth Marketing Campaigns

When investing in software, it's crucial to know how to measure ROI for your word of mouth marketing campaigns. Whether…

Amity Kapadia
March 24, 2020
Marketing

How Effective is Influencer Marketing – Explained?

Just how effective is influencer marketing? Even if you’re not familiar with the specifics of these types of programs, you’ve…

Amity Kapadia
March 17, 2020
Marketing

Why Referral Software Should Be Part of Your Marketing Strategy

Are you contemplating why referral software should be part of your marketing strategy? Whether you're a marketer in the B2B…

Amity Kapadia
March 15, 2020
Marketing

5 Partner Marketing Tips For A Better Program Experience

In most cases, the success of a partner program is almost always driven by a scientific blend of quantity (how…

Amity Kapadia
March 10, 2020
Strategy

What’s the Difference Between Word-of-Mouth Marketing Models?

Over the years, our team has been asked the question, "what's the difference between word-of-mouth marketing models?" more times than…

Amity Kapadia
March 9, 2020
Marketing

What Is Influencer Marketing Automation?

With all the talk of influencer marketing, you may be wondering, "what is influencer marketing automation? And how can this…

Amity Kapadia
March 4, 2020
Marketing Automation

Do’s and Don’ts of Referral Marketing

Having a referral program as part of a customer acquisition strategy is continuing to gain traction amongst marketers with large…

Amity Kapadia
February 25, 2020
Marketing

19 Tips to Boost Your Affiliate Strategy

Are you looking for affiliate marketing tips? Well, you've come to the right place! We dug into our own metrics…

Amity Kapadia
February 21, 2020
Affiliate Marketing Category

How to Create a Successful Influencer Marketing Campaign

When you're planning how to create a successful influencer marketing campaign, there are many factors that come into play. From…

Amity Kapadia
February 17, 2020
Marketing

The Ultimate Guide to B2B Affiliate Marketing

Are you in search of the ultimate guide to B2B affiliate marketing? You've come to the right place! Today, we'll…

Amity Kapadia
February 11, 2020
Affiliate Marketing Category

How to Make Your Referral Program More Effective

If you're wondering how to make your referral program more effective, you've come to the right place! We're going to…

Amity Kapadia
February 10, 2020
Marketing

What is Influencer Marketing in 2020?

The proliferation of influencers in the recent years has marketers across industries wondering, "what is influencer marketing in 2020?" With…

Amity Kapadia
February 4, 2020
Marketing

Why You Need Referral Software to Grow Your Business

If your brand is already bringing in happy customers, you may wonder why you need referral software to grow your…

Amity Kapadia
January 28, 2020
Business Innovation

The Secrets of Word of Mouth Marketing Revealed

What are the secrets of word of mouth marketing that you need to know as we kickoff 2020? Lean in,…

Amity Kapadia
January 20, 2020
Marketing

Planning Your Partner Program Strategy: The Handbook for Success

If you brand is taking on aggressive growth strategies, expanding into new markets, while still trying to remain lean, planning…

Amity Kapadia
January 12, 2020
Strategy

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