Amity Kapadia, Author at Business2Community

Amity Kapadia

Contributor
8 Articles

Amity Kapadia is Director of Content Marketing at Ambassador, a SaaS referral platform that empowers marketing teams to increase revenue by leveraging the power of word-of-mouth, referrals, and recommendations. Ambassador drives revenue for B2B businesses and consumer brands, including Spotify, SAP, SunPower and HP.

Latest Articles By Amity Kapadia

How to Measure ROI for Your Word of Mouth Marketing Campaigns

When investing in software, it's crucial to know how to measure ROI for your word of mouth marketing campaigns. Whether…

Amity Kapadia
March 24, 2020
Marketing

How Effective is Influencer Marketing – Explained?

Just how effective is influencer marketing? Even if you’re not familiar with the specifics of these types of programs, you’ve…

Amity Kapadia
March 17, 2020
Marketing

Why Referral Software Should Be Part of Your Marketing Strategy

Are you wondering why referral software should be included in your marketing plan? Whether you work in B2B marketing or…

Amity Kapadia
March 15, 2020
Marketing

What’s the Difference Between Word-of-Mouth Marketing Models?

Over the years, our team has been asked the question, "what's the difference between word-of-mouth marketing models?" more times than…

Amity Kapadia
March 9, 2020
Marketing

What Is Influencer Marketing Automation?

With all the talk of influencer marketing, you may be wondering, "what is influencer marketing automation? And how can this…

Amity Kapadia
March 4, 2020
Marketing Automation

How to Create a Successful Influencer Marketing Campaign

When you're planning how to create a successful influencer marketing campaign, there are many factors that come into play. From…

Amity Kapadia
February 17, 2020
Marketing

What is Influencer Marketing in 2020?

The rise of influencers in recent years has many marketers asking, "what is influencer marketing in 2020?" With most marketers…

Amity Kapadia
February 4, 2020
Marketing

The Secrets of Word of Mouth Marketing Revealed

What are the secrets of word of mouth marketing that you need to know as we kickoff 2020? Lean in,…

Amity Kapadia
January 20, 2020
Marketing

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