Amity Kapadia

Contributor
15 Articles

Amity Kapadia is Director of Content Marketing at Ambassador, a SaaS referral platform that empowers marketing teams to increase revenue by leveraging the power of word-of-mouth, referrals, and recommendations. Ambassador drives revenue for B2B businesses and consumer brands, including Spotify, SAP, SunPower and HP.

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Latest Articles By Amity Kapadia

How to Measure ROI for Your Word of Mouth Marketing Campaigns

When investing in software, it’s crucial to know how to measure ROI for your word of mouth marketing campaigns.…

Amity Kapadia
March 24, 2020
Marketing

How Effective is Influencer Marketing – Explained?

Just how effective is influencer marketing? Even if you’re not familiar with the specifics of these types of programs,…

Amity Kapadia
March 17, 2020
Marketing

Why Referral Software Should Be Part of Your Marketing Strategy

Are you contemplating why referral software should be part of your marketing strategy? Whether you’re a marketer in the…

Amity Kapadia
March 15, 2020
Marketing

5 Partner Marketing Tips For A Better Program Experience

In most cases, the success of a partner program is almost always driven by a scientific blend of quantity…

Amity Kapadia
March 10, 2020
Strategy

What’s the Difference Between Word-of-Mouth Marketing Models?

Over the years, our team has been asked the question, “what’s the difference between word-of-mouth marketing models?” more times…

Amity Kapadia
March 9, 2020
Marketing

What Is Influencer Marketing Automation?

With all the talk of influencer marketing, you may be wondering, “what is influencer marketing automation? And how can…

Amity Kapadia
March 4, 2020
Marketing Automation

Do’s and Don’ts of Referral Marketing

Having a referral program as part of a customer acquisition strategy is continuing to gain traction amongst marketers with…

Amity Kapadia
February 25, 2020
Marketing

19 Tips to Boost Your Affiliate Strategy

Are you looking for affiliate marketing tips? Well, you’ve come to the right place! We dug into our own…

Amity Kapadia
February 21, 2020
Affiliate Marketing Category