Alan Draper

Have you ever looked at your social media analytics and wondered what exactly you should be paying attention to? Taking…

A note from Switch and Shift’s editor: Leadership lessons are often folded into life’s events. It’s simply a matter of…

Tech pundits have proclaimed that responsive web design (RWD) will be the great big solve to the conundrum of what…

You’re kicking back a little. You’ve busted it all week to make sure you can skate out on Friday without…

As the world continues to embrace social media the ways we use the social networks are becoming clearer. Twitter with…

“Be yourself; everyone else is already taken.” – Oscar Wilde There are no two people in the world that are…

Social Media is an open playground for lifestyle brands. In view of everything, social media ultimately boils down to conversations…

Summer is winding to a close, but there’s still fun to be had; warm days and maybe even a beach…

What are Your Non-Verbal Cues? Just based on your current body language, I know what you're thinking right now. Well,…

You don’t need a crystal ball to know that technology has forced the world of eLearning into a constant state…

Are you aware of your field technician's current activities or the reasons behind his tardiness in the last three scheduled…

What can you learn from a mouse? When that mouse has been delighting and entertaining hundreds of millions of people…

If you work at a marketing communications agency, chances are one of your clients has said they don’t have the…

Wordsmithing is “art.” We could stipulate that this statement is moot. We could stipulate that, like a painting or a…

When it comes to Page Rank and Domain Authority, do you know where you stand? How about your competitors? If…