Alan Draper

Apple fans now have another reason to stand in line as the tech giant announced its release of the new…

Understanding How Google AdWords Can Reach Potential Ecommerce Customers In Multiple Ways Google AdWords and ecommerce go hand-in-hand. It’s a…

When we put time, resources, and money into anything we do business-related, it is natural to seek value in return.…

If you’ve been hesitating about starting a business, this post is designed to light the fire under you. If you’re…

If you're using Facebook for your brand pages, you've likely seen a new set of insights that provide valuable marketing…

Your website is at the center of your marketing and communication efforts. If your site isn’t effectively helping you reach…

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“I would never do (a TV commercial) with a homosexual family, not for lack of respect but because we don’t…

Here’s your “duh” of the day: You don’t have to be an SEO to be a good blogger. I bet…

Today, publishers face a big decision: the growth of mobile technology has changed how people read books and magazines, affecting…

A study was recently conducted by B2B Marketing Marketing Community on trends in B2B marketing for 2013. The results of this study…

Five years ago this month I left corporate America and started my own business. This event also roughly coincided with…

A guide to the essential functions IT performs in the hospitality workplace. When people think of the hospitality industry they…

By including forms on company websites, businesses can quickly gather information on customers, creating e-mail newsletter subscriptions or securing the…

Sales leaders who manage sales performance management (SPM) environments must routinely test their systems. However, they often overlook the critical…