Alan Draper

Don't Make These CRM Blunders In a tongue & cheek article, 11 Terrible CRM Systems for Your Company, Gene Marks…

Have you struggled with how to advertise your business? With all the choices for promoting your business, it can be…

To train or not to train employees When employees resign after a company invests in employee training, it is not…

Have you ever purchased something you didn’t want, simply because you couldn’t say ‘no’ to a salesperson? Or have you…

Do you know all the things your smart TV can do? These devices can connect to the internet by themselves,…

As writer Anthony J. D’Angelo suggests, “Don’t reinvent the wheel, just realign it.” When you see that a system works…

Facebook Groups vs Facebook Events Do you know the difference between Facebook Groups and Facebook Events? You should! Especially if…

B2B buyers are spending more time looking at content online and less time interacting with sales and customers service reps.…

Generating leads is a crucial aspect of any sales-driven business. A lead, as you may know, is a potential customer…

Of all the reasons why customers are loyal to your brand, 70% have nothing to do with the product you…

There’s one common mistake I see businesses make when redesigning a website – they fail to plan effectively. I feel…

Facebook revealed today that 80 percent of its revenue comes straight from mobile devices. This is a huge achievement, given…

There’s a small section of your LinkedIn profile that follows you everywhere you go on the platform. Along with your…

For companies in the wholesale and retail business, trade shows are an opportunity kick-start your sales and purchasing. But if…

Imagine creating a website for a goldfish (or Dory in Finding Nemo.) In a way, your customers are goldfish. I…