Akvile DeFazio, Author at Business2Community

Akvile DeFazio

Contributor
16 Articles

Latest Articles By Akvile DeFazio

How Much Do Facebook Ads Cost in 2021? (+Ways to Save)

While Facebook advertisers continue to see the impacts of the iOS 14 update earlier this year, it remains a lucrative…

Akvile DeFazio
July 17, 2021
Facebook

6 Free and Low-Cost Ways to Design Facebook Ads Like a Pro

When it comes to Facebook advertising, your ad creative is everything. Solid copy gets users to click, but it’s the…

Akvile DeFazio
June 30, 2021
Facebook

How to Save Money With Facebook A/B Testing—No Matter Your Budget

Whether you have one dollar or thousands of dollars to spend per day on your Facebook ads, keeping costs low…

Akvile DeFazio
May 15, 2021
Facebook

How to Drive More Conversions (In Less Time) with Facebook Dynamic Ads

Facebook provides advertisers with a wide variety of advertising products. However, few are as efficient at driving sales as dynamic…

Akvile DeFazio
April 26, 2021
Facebook

5 Expert-Identified Reasons to Advertise on Instagram

Instagram recently celebrated double digits at the tail end of 2020 by turning 10. The visually stimulating and engaging platform…

Akvile DeFazio
February 19, 2021
Instagram

How Much Do Instagram Ads Cost in 2021? (+ How to Make the Most of Your Budget)

While Facebook and Instagram advertising work using the same Ads Manager, their respective advertising costs vary. With Facebook being around…

Akvile DeFazio
February 12, 2021
Instagram

The 5 Biggest Reasons to Advertise on Social Media (+ Pro Tips)

It’s no secret that advertising on social media platforms can be fruitful for businesses of all varieties. Advertising on social…

Akvile DeFazio
February 6, 2021
Social Media

3 Key Paid Social Trends for 2021

While 2020 certainly threw us for a loop, and we don’t have a crystal ball on hand to predict exactly…

Akvile DeFazio
November 23, 2020
Social Media

How to Use Paid Social for Holiday Ecommerce Success in 2020 (+Why It’s Crucial)

With 2020 bringing us into uncharted territory as far as the economy goes, consumer behaviors and their buying habits have…

Akvile DeFazio
October 19, 2020
Ecommerce

How to Easily Get More Calls Using Facebook Click-To-Call Ads

Historically, the only option available for diriving calls directly from Facebook Ads was through Reach campaigns, which worked. However, their…

Akvile DeFazio
September 21, 2020
Facebook

Instagram Best Practices for 2020: Ad Creative, Placements, & More

Whether you are a novice advertiser on Instagram or a seasoned veteran, it’s always good to go over the basic…

Akvile DeFazio
July 17, 2020
Instagram

Fire Up Facebook Ads Conversions with Weather-Based Targeting: Here’s How

Lots of businesses are impacted by the weather, and even more can benefit from factoring weather into their Facebook advertising…

Akvile DeFazio
July 4, 2020
Facebook

The Beginner’s Guide to Facebook Sponsored Posts

If you're finding that your organic posts on your Facebook business page aren’t getting the reach they once had, you…

Akvile DeFazio
April 21, 2020
Facebook

9 Retention Strategies for Digital Marketing Agencies During COVID-19

As we face a global crisis, many businesses are suffering, and digital marketing agencies are not exceptions. But that doesn’t…

Akvile DeFazio
April 17, 2020
Digital Marketing

How to Use Instagram Story Ads Polls to Gather Intel and Drive Engagement

Are you interested in gaining audience intel, understanding their pain points, gauging their interest in preferences, and driving more engagement…

Akvile DeFazio
March 10, 2020
Instagram

How to Boost Engagement with User-Generated Content on Instagram

Searching for new social media content to share on Facebook and Instagram? Hoping for more engagement? You can accomplish both…

Akvile DeFazio
February 18, 2020
Instagram

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