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12 Essential Elements of a Social Media Marketing Strategy

12 Essential Elements of a Social Media Marketing Strategy
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5 Highly Effective Tips on VINE

5 Highly Effective Tips on VINE

6 seconds. That’s the total length a video can be on Vine. But what can marketers possibly do with 6 seconds of video? How much can actually be said? A... read more

3 Questions To Ask Before Running a Social Media Campaign

3 Questions To Ask Before Running a Social Media Campaign

Ready to start a social media campaign TODAY? Hold up. Take a deep breath. We all want to see immediate progress and jump right into a new endeavor, but there... read more

Planning Social Media Out Ahead Of Time

Planning Social Media Out Ahead Of Time

Managing your social media content can be quite the challenge. First, there’s deciding what topics to cover and what content to produce. Then, there’s the question of which platform or... read more

RTOWN Social Media ROI

Drive Consumer Action with Social Media

As a business owner you work hard to acquire new customers while providing them with a quality product or service. To market your business in the online space, social media is a must-do. Social networking... read more

Can You Copyright a Tweet?

Can You Copyright a Tweet?

We were recently quoted in an online magazine article; our picture, our name and our original tweet. In fact, it was a screen shot of what we had written on... read more

The Secret to My Secret Social Media Success

The Secret to My Secret Social Media Success

When it comes to social media, social sharing, and personal branding, I am no longer an enthusiast. Nor am I a social media ninja, maven, evangelist, warrior, or expert. However,... read more

The Do’s and Don’ts of Social Networking with Your Colleagues

The Do’s and Don’ts of Social Networking with Your Colleagues

Have you ever received a friend request on Facebook from a work colleague? If so, you might have been hesitant to accept it, but feared you couldn’t refuse because it... read more

3 Ways To Improve Your Sales Communication Through Social Media

3 Ways To Improve Your Sales Communication Through Social Media

In today’s digital world, B2B buyers are more engaged and digitally informed. The rise of the connected buyer means your sales organization needs to account for a buyer who is... read more

Your Content On Social Media Stinks

Your Content On Social Media Stinks

PLEASE STOP POSTING SO MUCH CONTENT Social media: It’s all about getting as much content out there and building your presence online. This is the approach a number of people... read more

Five Step Formula To Take The Social Media Plunge

Five Step Formula To Take The Social Media Plunge

One of my most favorite parts of my job is getting to work with senior executives interested in taking the plunge into social media. Usually they know they have to... read more

The Social Media Forecast: Cloudy!

The Social Media Forecast: Cloudy!

It’s that time of year again when people are cranking up their predictions for the next year. I’ve often made prognostications here on the blog. But to add different spin... read more

Disruptive Technology And Social Media

Disruptive Technology And Social Media

Disruption (noun) – an event that results in a displacement or discontinuity. From communicating with gestures to Whatsapping, humans have come a long way in communicating with each other over... read more