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Social Media Marketing: 5 Things Great Brands Always Do Right

Social Media Marketing: 5 Things Great Brands Always Do Right
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The Need for Social Media in Creative Industries

The Need for Social Media in Creative Industries

There was a time when a new social media platform would simply replace its predecessor, but at present there are numerous sites all sharing the same user base. This would... read more

The Generation Screen

The Generation Screen

Generation Z Sometimes I watch my 10 year old son Jake using my phone and wonder, how in the world did he figure that out? They’re calling kids Jake’s age,... read more

Is It Time You Gave Your Social Media Platforms A Spring Clean?

Is It Time You Gave Your Social Media Platforms A Spring Clean?

Spring has arrived. The days are longer and it’s finally time to come out of hibernation and organise that once a year spruce up of your home – and your... read more

How a Cubs Fan Lost His Eyebrows, but Gained Facebook Fame for His Business

How a Cubs Fan Lost His Eyebrows, but Gained Facebook Fame for His Business

Sports fans are crazy. That’s a fact. Remember that Kentucky fan who preemptively got a tattoo to celebrate his team’s win in the 2014 NCAA Tournament? And then remember when... read more

What Social Media Still Can’t Do

What Social Media Still Can’t Do

There is no question that social media can be a big help to marketers. We can learn more about our clients than ever before. We can even learn about our... read more


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Dressing for Success in Cyberspace: Give Yourself a Digital Make-Over

Dressing for Success in Cyberspace: Give Yourself a Digital Make-Over

I continue to be amazed by the number of anemic profiles there are on LinkedIn, how easy it is to access Facebook activity that’s not intended for the public, how... read more

If Your Business is Not Using Social Media to Increase Sales, Why Are You There?

If Your Business is Not Using Social Media to Increase Sales, Why Are You There?

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A recent blog we read told us that we should NOT use Social Media if we want to sell our stuff. The idea was that you should get to know... read more

The Beginner’s Guide to Social Media Metrics: Measuring Mentions

The Beginner’s Guide to Social Media Metrics: Measuring Mentions

Social media can be an incredibly important tool for your business. But it can also be overwhelming. You’re following what’s being said about your industry and brand, your team is... read more

The Beginner’s Guide to Social Media Metrics: Share of Voice

The Beginner’s Guide to Social Media Metrics: Share of Voice

Social media can be an incredibly important tool for your business. But it can also be overwhelming. You’re following what’s being said about your industry and brand, your team is... read more

Achieve Your 2014 Social Media Marketing Goals

Achieve Your 2014 Social Media Marketing Goals

Social media networks have drastically changed we communicate and connect with people for business. Although there may be plenty of social media platforms for networking and marketing, you may across... read more

3 Reasons NOT To Use Social Media

3 Reasons NOT To Use Social Media

Pick Your Brains How many times have you gotten this call or gone out for this coffee??? “I just want to pick your brains… How can I…” – Translation “I... read more