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10 Time Saving Tips For Social Media Marketing

10 Time Saving Tips For Social Media Marketing
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5 Social Media Uses for Business

5 Social Media Uses for Business

Social Media allows friends and family to connect and communicate with each other, share information and stay informed, and network and search. For businesses, social has the potential to attract... read more

5 Steps to Doing Social Media Listening the Right Way

5 Steps to Doing Social Listening the Right Way

Have you heard the old adage: “You’ve got two ears and only one mouth”? It means you should listen twice as much as you talk. This is especially true if... read more

6 Places to Find Buried Treasure (ROI) on Social Media

6 Places to Find Buried Treasure (ROI) on Social Media

How many times have you been told how difficult (if not impossible) it is to find a positive Return on Investment (ROI) with social media marketing? It’s a tale almost... read more

social media marketing is big business

Here’s Why Social Media Marketing Is Big Business

Marketing technology bandwagons are a great thing, especially when businesses can get in front of them. From the first companies in the 90’s Dot-Com boom to the first campaign on... read more

Straight Talk on Social Media Consulting

Straight Talk on Social Media Consulting

Nearly every week I help mentor some young person who wants to start a career in social media marketing consulting. I’m happy to help but unfortunately find myself bursting a... read more


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Social Media Risk-Reward―You Decide

Social Media Risk-Reward―You Decide

Each Saturday I look forward to reading Alexandra Wolfe’s Weekend Confidential in the weekend edition of The Wall Street Journal. This week was no exception, and, in fact, Bill Marriott’s... read more

Social Media Engagement – Joining The Conversation Without Being Creepy

Social Media Engagement – Joining The Conversation Without Being Creepy

Every day, millions of conversations take place on social media networks referencing brands, products and services. These conversations represent a huge opportunity for organizations to engage with potential (and existing)... read more

Do We Really Need a Social Network to Just Say Yo?

Do We Really Need a Social Network to Just Say Yo?

Lately we have witnessed a myriad of new social networking platforms each with special, specific purposes. But are many of these new networks really necessary? And honestly, what is the... read more

Why Should I Hire Someone to Handle My Social Marketing?

Why Should I Hire Someone to Handle My Social Marketing?

Just about every business has a place on the social sphere. Whether it’s a retail business on Pinterest or a night spot on Twitter – there is something for everyone.... read more