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Profile: Matt Brennan
Articles by Matt Brennan
Promote Your Blog The Right Way
4Blogging’s three step process: Write blog. Post on social sites. Watch traffic and sales pour in. What? It didn’t work? OK, you’re not alone. You wrote something. You posted on... read more
Is A Blog Coach Right For You?
How To Know When You Need A Little Extra Blogging Push There’s nothing inherently wrong with keeping your content writing in house. Lots of businesses have been searching for the... read more
Six Copywriting Tips To Help You Sell
We’ve all heard that your website is supposed to be an honorary member of your sales force. It’s supposed to be the smooth-talking entity that sells your goods and services... read more
Blogging For Business, Blogging For Art
Blogging Tips That Turn Your Passion Into Art Passion poured into every aspect of your blogging is what endears readers. Successful business blogs approach their work as art. Here are... read more
What Businesses Should Look For In A Marketing Writer
One of the questions I’m asked the most after “How much for a __________?”, is whether I have any experience writing for XYZ industry. Sometimes the answer is yes, sometimes... read more
The Bracketology of Content Marketing
I absolutely love this time of year. Everywhere you turn, there’s exciting basketball on the television. I could have watched the teams like Kansas, Duke and Florida. There’s some great... read more
How To Provide Value In Everything You Write
If you’ve read marketing blogs for any time at all (mine included) you’ll hear over and over about the importance of providing value. It makes sense when you think about... read more
42 Ways For Content Marketers To Unclog Their Brains
Today is Sunday. It’s supposed to be a day to slow down, appreciate the good, and simply relax. That’s not always an easy thing to do. For instance, right now... read more
Finding Your Writing Voice
Finding your writing voice is a crucial step for any blogger. If you want to stand out from the competition, you’ll need a style and voice that are unique to... read more
Nine Simple Blogging Tips To Keep Your Readers Invested
1Gaining the publicity that your business needs in the digital age requires being a good writer. That’s a skill that takes a long time to practice and develop. In order... read more
Nine More Reasons Your Business Needs A Blog
In case you haven’t figured this out yet, your customers are after information. They don’t want the hard sell. They want to know about your industry, and they want to... read more
How To Achieve World Domination, Make A Seven Figure Income, And Find Eternal Happiness Within 24 Hours Via Your Blog
That’s quite the guarantee. Do I have your attention? Good. I’ll bet you clicked on this link because you’re looking to improve your blog. If that’s the case, you’ve probably... read more
Why Suggested And Related Posts Are a Bad Idea for Businesses
Don’t get me wrong, I love Facebook. It’s the best social network for maintaining relationships with friends, fans and business associates. Some recent changes have made things a little less... read more
Turning Your Business Into A Hype Machine
Welcome To The Majors Right now 30 Major League Baseball teams have made the trek to the southern regions of the United States to play a string of games that... read more
How to Bore a Reader So That They’ll Never Come Back
Completely boring a reader is easy. All you need to do is take a quick look around for your industry’s blogs on Google. You’re sure to find some examples. If... read more
