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Articles by Jonathan Payne
The Most Important Ingredients To Take Your Blog To The Top (Study)

The Most Important Ingredients To Take Your Blog To The Top (Study)

Starting a blog is perhaps the easiest way to get started with content marketing, so it’s no surprise that businesses continue to jump into the blogging game. The question is…... read more

Creating a Content Curation System and Increasing Social Media Productivity

Creating a Content Curation System and Increasing Social Media Productivity

One of the most common questions we hear from prospects and clients is: How can you be effective with social media marketing while preventing it from being a major time... read more

Recent Additions to Buffer: RSS Feeds and Content Suggestions

Recent Additions to Buffer: RSS Feeds and Content Suggestions

Back again with more good stuff on the Buffer front! You may have seen my recent post, A Quick Starter Guide to Buffer, which I highly encourage you check out... read more

What You Need to Know About the New Facebook Design

What You Need to Know About the New Facebook Design

Facebook pages are, once again, going through a significant design overhaul and shifting back to a one-column Timeline. The official change date is June 13, 2014, but many pages are... read more

4 Awesome Google Analytics Dashboards You’ll Love

4 Awesome Google Analytics Dashboards You’ll Love

Online Marketing

There seems to be an analytics craze in the marketing arena these days, for good reason. After all, the shift toward digital has made marketing more quantifiable than ever. With... read more

A Quick Starter Guide to Buffer

A Quick Starter Guide to Buffer

For not being officially affiliated with Buffer (hey, I’m open to changing that *glances over at Joel and Leo*), you probably think I talk a little too much about them.... read more

Everything is Better Than Zero (Video)

Everything is Better Than Zero (Video)

Strategy

Here’s an interesting problem: the challenge of high expectations. If you’re anything like me, you expect a lot — sometimes too much — of others and of yourself. I co-founded... read more

Over-Tweeters Down: Twitter Adds Mute Button

Over-Tweeters Down: Twitter Adds Mute Button

Great news for all those Twitter users who follow people who “overtweet” — you can now mute that person without their knowledge and avoid the awkward, “Did you unfollow me?”... read more

Why Abandoning Facebook Is A Bad Idea

Why Abandoning Facebook Is A Bad Idea

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Over the past few months, there’s been no shortage of marketers and companies vowing to stop using Facebook. The frustrations are understandable — the perception of Facebook has shifted from... read more

Bitly Security Breach and Reconnecting Buffer Link Shortening

Bitly Security Breach and Reconnecting Buffer Link Shortening

Tech & Gadgets

You’ve probably heard the news that Bitly, the popular link shortening service, is facing security issues. From the Bitly blog: We have reason to believe that Bitly account credentials have... read more

The Trifecta of Content Marketing

The Trifecta of Content Marketing

Content Marketing

$6,925.60… That was the trifecta payout for a $2 wager in the 2013 Kentucky Derby. Needless to say, if you get all the moving parts together in the right order,... read more

Choosing the Right Social Media Channels for Your Business

Choosing the Right Social Media Channels for Your Business

Vine, Instagram, Jelly, Snapchat… It seems like every time you turn around, a new social network or social mobile app is taking the world by storm. This constant evolution of... read more

The Latest Changes Impacting Your Facebook Page

The Latest Changes Impacting Your Facebook Page

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In the latest Facebook update, the social network is taking a shot at cleaning up spam in the News Feed by targeting pages using dodgy marketing tactics. In Facebook’s recent... read more

Marketing Madness: Creating Fanatical Customers

Marketing Madness: Creating Fanatical Customers

Customer Experience

There are customers and then there are fanatical customers. The fanatical customers are those who will ultimately determine how successful your business is. Those are the customers who define, talk... read more

What The New Twitter Profile Means For Your Business

What The New Twitter Profile Means For Your Business

Ready or not, a new Twitter profile design is coming your way in the near future and it gives businesses some handy new features! You can get a visual of... read more