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Profile: Christopher Jan Benitez

Reaching Out Through Inbound Marketing – Q&A with GuavaBox’s Gray Mackenzie
Successful businesses launch ad campaigns based on the return of investment – the money earned must more than make up for the money spent. This has forced marketers to become more methodical in... read more

Content Marketing Must Compel and Engage – Q&A with Freelance Writer Michael Chibuzor
Content marketing has become an indispensable tactic in promoting your company online. It allows you to build links to your website through your content, which also encourages readers to buy... read more

The Current State of Business Cards as Marketing Tools
5Business cards are essential tools used for networking. People carry a bunch of these every day in case they stumble upon potential customers and partners. By handing out cards containing... read more

Promote Your Business Using Calendars…Now!
Business cards do well all year long because there is constant demand for it. Visit any convention or conference to meet up with fellow like-minded businessmen and entrepreneurs and you... read more

7 Useful WordPress Plugins for Lead Generation
More and more people have been using WordPress to run their sites. Aside from the ease of using this blogging system, the free plugins available for download help turn your... read more

5 WordPress Plugins You’ll Need for Your Start-up Blog
4WordPress plugins are a dime a dozen. Just like a misguided kid in a toy store, blog owners may get carried away with downloading almost every plugin they come across... read more

5 Tips on Becoming a Power Stumbler
1Stumbleupon is a tool that finds new and interesting sites online for you. The sites come as recommendations from the tool based on your interests. As a user, you can... read more

15 Irrefutable Proofs from Infographics about Effectiveness of Direct Mail
9Bias towards direct mail marketing as obsolete or out of touch must be cast aside. There is no doubt that social media, SEO, and e-mail marketing are efficient ways of... read more

45 Quick and Painless Tips about Direct Mail Marketing
2Running a thorough and effective direct mail marketing campaign can be resource-intensive and time-consuming. The last thing you’ll need are long-winding advice about direct mail to make an already difficult... read more

4 Out of the Box Direct Mail Marketing Examples for Inspiration
4There are different ways on how to market your business using print products. Display ads such as posters and banners are shown at locations with high foot traffic to maximize... read more

4 Glaring Statistics You Need to Know About Direct Mail Marketing
Marketing is a numbers game. Much of the marketing strategy’s effectiveness is ultimately based on how many from your target audience you have turned into customers or leads. There are... read more

5 Surefire Ways to Fail at Your Direct Mail Marketing Campaign
Running a direct mail marketing campaign takes a lot of time and effort on your part. Not only do you have creative control on how the mail is designed and... read more

Best Free Resources Online for Direct Mail Marketing Ideas
Direct mail marketing has been defamiliarized over the past couple of years. This is due to the popularity of social media and online marketing as means to reach out to... read more

The Human Touch of Direct Mail Marketing
Marketing strategies nowadays revole around the most convenient tools of reaching out to your audience. Social media and e-mail marketing serves the purpose of reaching out to their concerns without... read more

6 Business Video Marketing Tips to Stardom
Business video marketing has the most potential to not only rake you the most profit, but also increase your corporate identity and branding. Although most small businesses have yet to... read more

