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Notes From an Intern: To Blog or Not to Blog?

Notes From an Intern: To Blog or Not to Blog?
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Maximizing Profits: Popular General Wholesale Products Any Small Business Can Sell

Maximizing Profits: Popular General Wholesale Products Any Small Business Can Sell

Strategy

  Maximizing profits is a winning strategy any time – and especially when expenses are up or traffic is down. One way to increase profits is by adding new streams... read more

Propagating Business Sales And Revenues With The Business List Provider

Propagating Business Sales And Revenues With The Business List Provider

Strategy

In advertising, companies will need a group of fresh and informed contact information. These contacts function as an audience to which companies present and promote their products and services. Every... read more

5 Trends Shaping the Legal Industry

5 Trends Shaping the Legal Industry

Trends & News

  Legal professionals will need to adjust to the evolving digital age if they want to establish and maintain a competitive advantage.   A number of technological trends are emerging in... read more

These 5 Posts Will Increase Your Facebook Engagement Overnight

These 5 Posts Will Increase Your Facebook Engagement Overnight

A lot of businesses create Facebook pages and then assume their fans will engage with every post. Bad assumption! Just because someone has Liked your fan page doesn’t mean they’ll... read more

Where to Look for Good B2B Sales Lead

Where to Look for Good B2B Sales Lead

B2B Marketing

Looking for reliable B2B sales lead is as hard as keeping them. Marketing is a cycle and it starts with finding your leads. As cycle it often goes back to... read more


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Six Ways Accountants Can Use Content To Boost Their Bottom Line

Six Ways Accountants Can Use Content To Boost Their Bottom Line

Content Marketing

As a former accountant I recognized that there is a knowledge gap in the marketplace. After getting a Master’s degree in accounting from one of the highest rated programs in... read more

Deliver a Great Sales Experience To Prospects, Including Those That Don’t Buy (Chapter 4)

Deliver a Great Sales Experience To Prospects, Including Those That Don’t Buy (Chapter 4)

Customer Experience

For sure, increasing sales productivity is a good thing. Marketing organisations are putting in place systems and tools to generate and score leads, so that reps can focus on more... read more

B2B Social Media Lead Generation: Some Great News!

B2B Social Media Lead Generation: Some Great News!

Very interesting development came out of Twitter HQ yesterday. In a blog post, Twitter Product Manager Mitali Pattnaik introduced the Lead Generation Card as one solution amongst the Twitter Cards... read more

What Happened to My Traffic! Dealing with Penguins!

What Happened to My Traffic! Dealing with Penguins!

If you’re suddenly finding yourself with a sharp drop in web traffic (or even a sharp rise) then chances are you’ve been impacted by the recent Google Penguin 2.0 update. ... read more

Walking Away From A Job: The Scariest And Best Thing You Will Ever Do

Walking Away From A Job: The Scariest And Best Thing You Will Ever Do

Human Resources

At some point in our work lives, we all feel trapped and beaten down. Sometimes this is temporary and the situation resolves itself – new boss, transfer to different office,... read more

Networking Dos and Don’ts from an Event Pro

Networking Dos and Don’ts from an Event Pro

Strategy

Having just returned from another networking event, this time, San Francisco Small Business Week, we noticed that networking tends to be a lot like dating – Everything relies on your... read more

Online Marketing: Conquering the L-Word And Spreading The Word When You Launch Your Program

Online Marketing: Conquering the L-Word And Spreading The Word When You Launch Your Program

Online Marketing

Here in the US, Memorial Day means summer officially begins. It used to mean you could begin wearing white shoes, but nowadays I wear my Asics all year round, in... read more

5 Resume Writing “Musts” For Baby Boomers

5 Resume Writing “Musts” For Baby Boomers

Human Resources

In a competitive job market and a tough economy, it’s becoming increasingly common for qualified people to get laid off or let go. Unfortunately, some of these cuts impact Baby... read more