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7 Ways to Improve Content Marketing Conversions

7 Ways to Improve Content Marketing Conversions

Content Marketing

Recently, we posted a great list of places to find content inspiration, and hopefully it helped you come up with a whole list of great new ideas. Creating new content...

Five Small Business Web Design Tools You Can’t Live Without

Five Small Business Web Design Tools You Can’t Live Without

Online Marketing

Getting your small business online can be difficult, until you have found the right combination of tools. In particular, creating a professional look and feel for your webpages is crucial...

4 Steps for Using Content to Build Your Personal Brand

4 Steps for Using Content to Build Your Personal Brand

Content Marketing

Personal branding was definitely a big trend in 2011, and I believe it will continue to be a focus for B2B and B2C companies alike — largely due to the...

Cutest, Weirdest iPad & iPhone Accessories at Macworld iWorld [Gallery]

Cutest, Weirdest iPad & iPhone Accessories at Macworld iWorld [Gallery]

Mobile & Apps

Reason no. 647 why we are already in the Post-PC Age: the organizers of Macworld, famously abandoned by Apple 3 years ago, seem to have successfully retooled the conference by...

Make Sure Marketing is More Than Your ‘Gal Friday’

Make Sure Marketing is More Than Your ‘Gal Friday’

Marketing

Do you know what a ‘Gal Friday’ is? I know from personal experience; I’ve been one, more than once. It’s that person in the office who’s often found un-jamming the...

A Smart LinkedIn Strategy Can Help Generate Leads

A Smart LinkedIn Strategy Can Help Generate Leads

LinkedIn isn’t just a great networking tool; it’s a powerful Inbound Marketing tool, too. We’re following up last Friday’s post highlighting the basics of LinkedIn with a step-by-step strategy for...

Before We Believe You

Before We Believe You

Marketing

We buy products and services every day. Some we need, some we don’t. But we’ve heard good things about them so we buy them. Who have we heard good things...

In the Middle East, is it Really All about ME?

In the Middle East, is it Really All about ME?

A few days ago, a client sent me an email asking me to weigh in on what domain names her company should register to correspond with its presence in markets...

The Friday#: Facebook vs Google vs Privacy

The Friday#: Facebook vs Google vs Privacy

The Sizzle: FBI social plans. The Fri-Up: Google vs Facebook. The Sauce: ’Find another idiot’ The Sizzle New EU laws promote ‘right to be forgotten online’ MegaUpload execs granted bail...

10 Pinterest Ideas With SEO Benefits

10 Pinterest Ideas With SEO Benefits

If you haven’t heard of Pinterest, it does what it says on the tin – a virtual pinboard of interesting things. You find something you like, you Pin it to...

Google Goes Evil … Again: The New Google Privacy Policy, Now Less Private

Google Goes Evil … Again: The New Google Privacy Policy, Now Less Private

Online Marketing

The official Google blog this week made an announcement that has many in the tech industry fuming (Google users, specifically, and aren’t we all?). Effective March 1, Google will consolidate...

10 Ways Marketing Will Change in 2012

10 Ways Marketing Will Change in 2012

Marketing

Marketing, like many other things in business, is continually changing.  Each year new and improved strategies for marketing are discovered.  How can you expect marketing to change during the upcoming...

The Role of Effort in Conversion

The Role of Effort in Conversion

Marketing

You’ve probably heard the phrase, “we judge ourselves by our intentions and we judge others by their actions.” It’s one of my personal, favorite perspective changers. It reminds me to...

The Social Business Revolution: Are You Ready for It?

The Social Business Revolution: Are You Ready for It?

For too many businesses, the discussion of social media gets stuck on debates about which platform is the best to use. But launching a Facebook page or a Twitter account...

10 Things You Can Learn about Marketing from Steve Jobs

10 Things You Can Learn about Marketing from Steve Jobs

Marketing

If you are looking to run a successful business, marketing will be the key. Without proper marketing, you can expect to struggle in keeping your dreams and visions afloat.  The...