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Visual Content: 5 Ways Auto Brands Help Audiences Get the Picture
The internet is a visual place — and that’s as true for auto companies as it is for fashion brands. Do you know how to use photos, images, and other... read more
Quality Reigns Supreme, As Content Marketing And News Consumption Trends Change
Tactics, tools and formats for content sharing and engagement are a constant evolution, but one thing remains stable in the sea of change: the need for quality content. The latest... read more
4 Ways to Sell More Than the Competition
Despite its name, the performance marketing industry — i.e., search engine optimization (SEO), pay-per-click marketing (PPC) and affiliate marketing — is ripe for bad behavior. In fact, a few years... read more
A Business Management Solution For Your Field Staff – Review Of Jobber
Mobile devices can fragment and assimilate, in equal measure. For example, most mobile solutions for field service companies are piecemeal applications that integrate with other, on-premise solutions for project management.... read more
Success By Definition: Using Social Media As A Way To Make Your Business Stand Out
Business and Pleasure You are serious about your business. But is there ever a time to get creative, relax, and even have some fun with your work? The answer is... read more
Show Your Clients (or Your Boss) the Value of Facebook (Infographic)
Anyone who’s a fan of Mad Men knows the challenges that Don Draper and his cronies sometimes face when pitching campaign ideas to clients. If you ever feel like Don... read more
3 Hacks to Boost Your Productivity
When we can’t get our work done in 40 hours, too often we start working harder and longer rather than smarter and more efficiently. This solution is unsustainable and has... read more
Samsung Mobile India Blends Fun With Awareness With #GalaxyS4Riddle
Contests on Twitter are getting innovative these days. The most recent one by Samsung Mobile India was experienced yesterday as it trended at the top on Twitter. The contest hashtagged... read more
Where Are The Jobs For Millennials?
Many millennials are struggling to find jobs upon graduation. Even more are struggling to find jobs in their field. There are a host of reasons that have been discussed and... read more
Revenue Acceleration Through Content Marketing Is A New Opportunity For Marketing Service Providers
Did you know that B2B buyers say that 70% of the content they read and study before making a purchase decision is actually found by – well, themselves? Just 15%... read more
Moving Your Prospects to the Next Step
When you’re creating any sort of communication aimed at a potential buyer, you want them to do what? When I ask this question, I typically hear a range of answers... read more
5 Tips for Using LinkedIn Contacts
LinkedIn is in the process of rolling out LinkedIn Contacts. In addition to several new features that are giving it a new look and feel – if offers enhanced functionality... read more
Copy (Still) Rules
The Internet has revolutionized the world in many ways. But when it comes to copywriting, it has had a negative impact. Now while there is no doubt that this medium... read more
Connecting the Buyer’s Journey, Your Pipeline and Your Revenue Goals
The changing shape of the buyer’s journey has introduced a raft of new issues for sales leaders who are trying to manage sales pipelines and generate accurate revenue forecasts. Prospects... read more
The Psychology of Outbound Telemarketing: Assessing Prospects’ Personalities
Talking to another person is part of human’s basic natures. It’s not supposed to be a complex system or an art to be perfected. However, in instances where the manner... read more
