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Lessons Learned (the Hard Way) About Achieving Work-Life Balance at a Startup

Lessons Learned (the Hard Way) About Achieving Work-Life Balance at a Startup

Startups

Running a startup company is extremely demanding. It takes a huge commitment of one’s time and energy. Countless Founders and CEO’s have become consumed in their mission and neglect the... read more

5 Simple and Fresh Ways to Market Your Small Business

5 Simple and Fresh Ways to Market Your Small Business

Small Business

Did you know that some of the most successful businesses started small in a garage? In fact, giants like Amazon and Apple were started in single-car garages and grew to... read more

Alzheimer's: Can Young Blood Help Cure Older People?

Alzheimer’s: Can Young Blood Help Cure Older People?

1

In early October, a team of scientists from the Stanford School of Medicine will transfuse blood from those aged 30 and younger to older people suffering from mild to moderate... read more

The Top 20 Most Effective Holiday Subject Line Words (Infographic)

The Top 20 Most Effective Holiday Subject Line Words (Infographic)

With the increased number of emails hitting everyone’s inboxes during the holidays, having a subject line that gets readers to open your email is more important than ever. To help... read more

Pleased To Beat You: Customer Service Needs Better Rivalries

Pleased To Beat You: Customer Service Needs Better Rivalries

Customer Experience

“Being on par in terms of price and quality only gets you into the game. Service wins the game.” – Dr. Tony Alessandra, Author and Consultant It’s football season people,... read more

The Three Keys to True Customer Loyalty

The Three Keys to True Customer Loyalty

Loyalty Marketing

Building a loyal customer base is an essential part of growing a business. Applying the Pareto principal – that 80 per cent of revenue comes from 20 per cent of... read more

7 Ways Content Marketing Can Simplify Your Customer's Buying Process

7 Ways Content Marketing Can Simplify Your Customer’s Buying Process

Content Marketing

According to HubSpot’s inbound methodology, the best way to turn strangers into customers and customers into promoters of your business is by creating quality content. When considering your content marketing... read more

6 Things You Forget About When Building A Personal Brand

6 Things You Forget About When Building A Personal Brand

Branding

Most professionals know by now that a strong personal brand is the foundation for a successful career. Whether you use your personal brand to find jobs, promote your freelance business,... read more

A Clown With a Smile Upside Down

A Clown With a Smile Upside Down

Customer Experience

With the airport travel delays this week, I was able to conduct my own bit of marketing research. At Baltimore-Washington International Airport, I noticed the customers in line to buy... read more

5 Best Project Management Tools for Small Businesses

5 Best Project Management Tools for Small Businesses

Small Business

If you run a small business, you know just how tough it can be to do everything on your own. But, it is also expensive to hire staff, and a... read more

Tetris movie? How will that work?

Tetris Movie Promises Live Action, Sci-Fi, And More Than Shapes

If you’re wondering how the Nintendo Gameboy classic Tetris could ever function as a live-action movie with a full story line, you aren’t alone. The idea has much of the... read more

5 Compelling Social Apps

5 Compelling Social Apps

Mobile & Apps

There are both a number of applications I use every day and several I have played with that I thought I would share with you today. I have paid for... read more

Social Media for Business: Facing Reality

Social Media for Business: Facing Reality

Many of us are familiar with the quote “If you build it they will come” from the 1989 movie “Field of Dreams” with Kevin Costner. While this saying may have... read more

The Top 4 Secrets to Working at Home Successfully

The Top 4 Secrets to Working at Home Successfully

Startups

For some reason, working at home to many people means you’ll be able to relax, work when you want and bake potpourri on the stove. For the people who do... read more

4 Companies that are Doing Social Media Right

4 Companies that are Doing Social Media Right

As most business owners know, social media is not just a passing phase; it’s a phenomenon that gives them plenty of ways to advertise their products, reach out to customers,... read more