Next into the tank are Brent Davidson and Bryan Cantrell of Radiate, seeking $50,000 for 20 percent equity.

Key Takeaways: Radiate on Shark Tank

  • Pitch: Seeking $50,000 for 20% equity.
  • Product: Portable campfire made from recycled materials, offering 3-5 hours of burn time.
  • Valuation: Product costs $24.99 per unit.
  • Investment: Accepted $100,000 for 25% equity from Robert Herjavec.

The Story Behind Radiate

Radiate makes campfires portable.

According to their website, the wood-burning alternative’s “sleek and portable design provides you with 3-5 hours of non-toxic burn time.” It is made from recycled soy wax and paper briquettes and is waterproof.

A single portable campfire costs $24.99 while a four-pack costs $94.99.

Lori Greiner is worried that there’s only a six-hour burn time and Mark Cuban questions why a regular tin wouldn’t be used.

They explain that it’s all about convenience. Barbara Corcoran jumps in with an offer of $50,000 for 25 percent and wants the duo to accept is right away. After making an offer, she admits that she’s worried Brent would be “annoying” to work with.

Mark Cuban thinks the product is too heavy and lacks originality and goes out, followed by Greiner. Guest shark Rohan Oza likes their personality and offers $50,000 for 25 percent, the same offer as Corcoran.

Robert Herjavec also makes the same offer. He then updates his offer to $100,000 for 25 percent following a comment from Oza.

Ultimately, they accept Herjavec’s offer.

Social Media Reacts to Radiate’s Appearance on “Shark Tank”

Closing Thoughts

Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging businesses to multi-millionaire and billionaire investors, known as sharks:

  • Mark Cuban, owner of the Dallas Mavericks;
  • Daymond John, fashion mogul and founder of FUBU;
  • Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group;
  • Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC;
  • Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.

Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.

“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Sunday at 9 p.m. on ABC.

Would you use Radiate? Sound off in the comments section below!

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