Blendtique Wine Company

Next up is Billy Dim of Blendtique Wine Company, seeking $250,000 for 10 percent equity.

Blendtique Wine Company “invites individuals, couples, and businesses to create & design” custom wines, according to their website. Customers can check out the blending process using the blending kits on their website, create their own blend selection and label, then have it shipped right to their door. Their custom blending kit costs $109.95 online while other products range from $19.95 to $500.

Kevin O’Leary and Barbara Corcoran go head-to-head in a blending competition, which Corcoran wins after the other sharks try the blends in a blind taste test. They have done about $200,000 in sales in a little over two years.

Mark Cuban doesn’t see a clear enough direction given Dim’s varying suggestions of at-home blending, classes and hospitality, nor does Robert Herjavec, so they both go out. Despite liking the experience, Corcoran and O’Leary follow. Lori Greiner loves the experience but finds the price point challenging. Ultimately, she decides to offer $250,000 for 30 percent, which Dim counters with 15 percent.

Twenty-five percent is the lowest she will go, which Dim counters again at 20 percent. Failing to agree on an equity stake, Greiner decides to offer a loan instead at $250,000 at eight percent interest and 10 percent equity. He accepts.

Social Media Reacts to Blendtique Wine Company’s Appearance on “Shark Tank”

Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging business to six multi-millionaire and billionaire investors, known as sharks: Mark Cuban, owner of the Dallas Mavericks; Daymond John, fashion mogul and founder of FUBU; Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group; Barbara Corcoran, real estate maven; Lori Greiner, queen of QVC; and Robert Herjavec, technology guru and founder/CEO of the Herjavec Group. Venture capitalist Chris Sacca is also slated to appear as a guest shark this season.

“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $87 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Friday at 9 p.m. on ABC.

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