Next up is Billy Dim of Blendtique Wine Company, seeking $250,000 for 10 percent equity.
Key Takeaways:
- Blendtique offers custom wine blending kits and services.
- Pitched on Shark Tank seeking $250,000 for 10% equity.
- Kevin O’Leary and Barbara Corcoran had a blending competition.
- Lori Greiner made a loan offer which was accepted.
- Sales reached $200,000 in over two years.
Blendtique Wine Company Overview
Blendtique Wine Company “invites individuals, couples, and businesses to create & design” custom wines, according to their website.
Customers can check out the blending process using the blending kits on their website, create their own blend selection and label, then have it shipped right to their door.
Their custom blending kit costs $109.95 online while other products range from $19.95 to $500.
The Sharks Fight Over Blendtique
Kevin O’Leary and Barbara Corcoran go head-to-head in a blending competition, which Corcoran wins after the other sharks try the blends in a blind taste test.
They have done about $200,000 in sales in a little over two years.
Mark Cuban doesn’t see a clear enough direction given Dim’s varying suggestions of at-home blending, classes and hospitality, nor does Robert Herjavec, so they both go out.
Despite liking the experience, Corcoran and O’Leary follow. Lori Greiner loves the experience but finds the price point challenging.
Ultimately, she decides to offer $250,000 for 30 percent, which Dim counters with 15 percent.
Twenty-five percent is the lowest she will go, which Dim counters again at 20 percent.
Failing to agree on an equity stake, Greiner decides to offer a loan instead at $250,000 at eight percent interest and 10 percent equity.
He accepts.
Social Media Reacts to Blendtique Wine Company’s Appearance on “Shark Tank”
@Blendtique very cool business #SharkTank
— Jacqueline E (@businesspipelin) March 4, 2017
So basically he has to get someone drunk in order to sell anything. Not a good business model. #SharkTank #blendtique
— cooliojones (@cooliojones) March 4, 2017
Pricing yourself out of the market @Blendtique ?#SharkTank
— Shelley (@S_H_E_L_L_E_Y) March 4, 2017
#SharkTank pitchers: Make sure your hosting is on point before your ep airs! @Blendtique's site crashed, losing who knows-how-many sales.
— Dungeon Messi (@tyschalter) March 4, 2017
I’m always up for a good bottle of wine especially on the job! #SharkTank #Blendtique @Blendtique
— Barbara Corcoran (@BarbaraCorcoran) March 4, 2017
Trying to understand that wine mixing business. #SharkTank pic.twitter.com/SsB5SJmN8T
— Teci (@Teci123) March 4, 2017
Wrapping Up
Each week on “Shark Tank,” budding entrepreneurs have the opportunity to pitch their emerging business to six multi-millionaire and billionaire investors, known as sharks:
- Mark Cuban, owner of the Dallas Mavericks;
- Daymond John, fashion mogul and founder of FUBU;
- Kevin O’Leary, self-proclaimed Mr. Wonderful and founder of O’Leary Financial Group;
- Barbara Corcoran, real estate maven;
- Lori Greiner, queen of QVC;
- Robert Herjavec, technology guru and founder/CEO of the Herjavec Group.
Venture capitalist Chris Sacca is also slated to appear as a guest shark this season.
“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $87 million in various companies after engaging in numerous bidding wars and shark fights.
A new episode airs each Friday at 9 p.m. on ABC.
Would you try out Blendtique Wine Company? Sound off in the comments section below!