by Jay Charara - As we are heading towards the end of 2021, it will be exciting to learn on what experts see as…
by Naomi Schapiro - The idea of partnering with a nonprofit organization in your community may initially seem intimidating if your company has not…
by Andi Graham - COVID-19 has changed the fundraising landscape for nonprofits. Even organizations that previously relied on in-person events to raise donations have…
by Alaina Brandenburger - You’ve always wanted to start a business that lets you follow your passion. Why not use your passions and business…
by Alaina Brandenburger - Many nonprofit organizations need to fundraise constantly, and yours is probably no different. You likely do at least one big…
by Liz Papagni - Hiring a fractional CMO for your nonprofit marketing could be the smartest move you’ll make. We understand that underlying doubt…
by Stephanie Lica - If your nonprofit relies on end-of-year giving initiatives, you may set your sights on the holiday season as a chief…
by Brandon Zelasko - Capturing the attention of young people takes serious effort, but breaking through the cacophony of noise and the constant blur…
by John Bogna - Social media is a crowded landscape. It can be difficult for even large businesses to break through the noise, let…
by Megan Smith - Helping others on a large scale isn’t easy. You need more than a dream and a commitment. You need to…
by Corie Stark - Depending on the type and number of systems your nonprofit uses, your data may be scattered across a wide variety…
by Téa Liarokapi - Much like all organizations, your nonprofit organization needs a marketing plan to raise brand awareness and urge more people to…
by Michael Adonri - Nowadays, running a nonprofit organization goes beyond just having a passion for impacting disadvantaged people’s lives and raising funds to…
by Angela Hausman, PhD - The internet is a powerful place to spread the word about your nonprofit organization to build support, influence policy, and…
by Lauren Haas - Imagine the great work your organization could do if you knew you would have several thousand more dollars each month…
by Kelly Groover - All nonprofits can agree that engaging with their base is key to their success. SMS marketing is one way to…
by Stephanie Lica - Nonprofit SEO (search engine optimization) can feel hopelessly confusing, but in a sector that increasingly relies on digital outreach, optimized…
by Megan Smith - Sometimes all you need to do is ask. Surveys provide nonprofits with important information about past performance and help them…
by Michael Jung - As a nonprofit organization, you may not have a large marketing budget to spread awareness and raise funds for your…
by Zaheer Dodhia - Branding is an important key to the success of any venture, and nonprofits are no exception to this. How your…
by Megan Smith - You may be asking yourself if you need another social media account. After all, you’ve set up your Facebook page…
by Alaina Brandenburger - Today’s nonprofit organizations operate in a competitive world. Executing their mission while keeping the company afloat often takes more than…
by Susan Friesen - Why Not-for-Profits Benefit from Web-Based Membership Functionality If you look around the non-profit world, you might have noticed some significant…
by Alaina Brandenburger - Fundraising is a core function within nonprofits. The hard part is getting your organization noticed. Nonprofit video content can be…
by Suzanne Wentley - To explain the importance of nonprofit storytelling, let’s begin with a story about a boy growing up in a gang-ridden…
by Connor Benedict - Running a successful nonprofit can be challenging, and one of your main goals is connecting with your audience. You want…
by Suzanne Wentley - Nonprofit teams can, in the simplest terms, be broken into two groups: those who are working on programs directly helping…
by Suzanne Wentley - It’s known by development directors throughout the nation as, “the ask” — and it’s as simple and excruciating as that.…
by Suzanne Wentley - Like many communications directors and marketing executives for nonprofits, I know how important it is to set aside time in…
by Jennifer Lyons - As a nonprofit organization, branding may not be the highest of your priorities. It seems counterintuitive, but, while delivering meaningful…
by Hannah Khouri - We’ve put together a full year’s worth of marketing ideas, tailored for nonprofit organizations to help keep community members informed,…
by Sam O'Brien - Budgeting for nonprofit organizations is particularly difficult, since they have to rely on inconsistent sources of income to survive. This…
by Jay Leonard - There’s a fine line between sounding genuine and sounding cliché, that’s what makes writing for charities and gathering donations so…
by Connor Brooke - Are you struggling to decide what to do for your next fundraiser? Do you have a high target to hit,…
by Jay Leonard - Nonprofit survival depends on the hearty engagement of donors and volunteers, but keeping them engaged takes more than a random…
by Kane Pepi - How to Create a Brand Positioning Statement It’s an important question every organization must ask themselves: what sets you apart…
by Jay Leonard - It is May in Indianapolis, which means much attention will turn to the biggest single-day sporting event in the world:…
by Anna Bredava - When you think about charities and nonprofits, the word “marketing” doesn’t immediately come to mind. Indeed, in the perfect world,…
by Kane Pepi - After a fundraising campaign there are steps to take that can help you better communicate with donors to show your…
by Connor Brooke - Over the course of the coming year many of you will be either placed in the executive leadership role of…
by Pam Aungst - As of the end of June 2020, more than eight million people have been infected with COVID-19, and with the…
by Kane Pepi - The world of social media is noisy. As users and practitioners, we are consistently hit from all platforms with what can only be described as…
by Alice Corner - You might think branding starts and ends with a logo, but you wouldn’t be more wrong. Especially if your business…
by Jay Leonard - Coming from the owner of a digital marketing agency that generates over a million dollars a month in revenue for…
by Jay Leonard - When auditing email communications, there is a lot to consider: the timing of the send, the subject line, the style…
by Kane Pepi - Social listening gives organizations unprecedented insight into their donors’ lives and an opportunity for richer engagement through personalization. Far beyond…
by Connor Brooke - Choosing a social media platform for any organization can be daunting. Nonprofits, which work with limited funds, need to be…
by Connor Brooke - “You never have a second chance to make a first impression.” It’s a pretty well-worn saying at this point, but…
by Kane Pepi - You can realize your dream of starting a nonprofit, but you can’t do it alone. You must find the right…
Join over 100,000 of your peers and receive our weekly newsletter which features the top trends, news and expert analysis to help keep you ahead of the curve