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Marketing

As a marketer you must be able to adapt to changes in the market. Check out these marketing tips and best practices for creating successful marketing campaigns.

Stop Calling Me an Influencer!

“What kind of work do you do?” “Oh, I’m an influencer.” “What kind of job would you like?” “I want…

James Spillane
August 21, 2016
Marketing

2017 Marketing Budget Planning: People, Partners and Technology

We’re fast approaching a time – budget season – that many marketers dread. Budget negotiations will, indeed, be dreadful if…

Connor Brooke
August 19, 2016
Marketing

How to Create Pain-Free Marketing Personas in Under 60 Minutes

Pursuing content marketing in earnest without having clear marketing personas in mind is a total waste of time. The first…

James Spillane
August 18, 2016
Marketing

The Correlation Between a Good Brand and a Solid Sales Team

One of the biggest rifts in any business is the one that tends to exist between sales and marketing. Often,…

Jay Leonard
August 17, 2016
Marketing

20 Expert Holiday Marketing Campaigns To Drive Sales & Revenue

It’s official: #FirstDayOfSchool2016 is trending. Summer is culturally over in the U.S. –– marking a shift in mindset for retailers…

Jay Leonard
August 16, 2016
Marketing

The 28 Best Influencer Marketing Tools

Interest in influencer marketing is skyrocketing. After bumping along at a low level for several years, searches for the term…

James Spillane
August 16, 2016
Marketing

“PESO”: Why It’s Essential for Marketing ROI

At WordWrite, we’re hesitant to label ourselves strictly a “PR” agency, because that doesn’t describe the full scope of value…

Connor Brooke
August 15, 2016
Marketing

7 Financial Industry Referral Marketing Examples

In order to acquire, retain and improve customer experience, referral campaigns are estimated to be in use with as many…

Jay Leonard
August 15, 2016
Marketing

4 Signs It’s Time to Update Your Marketing Strategy

Marketers have a lot of tactics to choose from today, making it easy to forget what really matters — your…

Jay Leonard
August 10, 2016
Marketing

Preconceptions and Prior Experience in Marketing

Preconceptions and Prior Experience in Marketing: Today we’re covering an interesting topic, potentially most useful for those looking to do…

Connor Brooke
August 5, 2016
Marketing

Creating a “Path of Least Resistance” Through Marketing

As we learn more about how people think and make choices, the idea of convenience keeps coming up. This "convenience"…

Jay Leonard
August 4, 2016
Marketing

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