Social Media Design

[Updated May 15, 2013]

Like any new technology, social media evolves quickly. Really quickly. Keeping track of all the various platforms, figuring out how to use them, and designing for each can feel like a full-time job. It would be great if all platforms had the same dimensions, allowing you to easily share photos and maintain a consistent brand appearance everywhere.

Unfortunately, this is not the case. Social media has proven itself as a crucial component of a brand’s marketing mix, but with the many different platforms, it can be very difficult to put forth a consistent brand image online.

For that reason, we put together ‘The Ridiculously Exhausitive Social Media Design Blueprint’. It features all of the major design dimensions for all of the major platforms, including Facebook, Twitter, Google+, LinkedIN, YouTube, Pinterest and the most recent entry, Instagram.

Bookmark this page, download it and share it on your own blog, give it to your designer, agency or whoever is involved in your social media efforts. Trust me, you will come back to this over and over again.

We regularly update this to ensure it has the latest and most accurate social media dimensions. So, check out tentsocial.com/blog and subscribe to our blog to stay informed. If you have any ideas to improve this guide, please share them in the comments.

Since there is a lot of detail in the below infographic, we have also provided a quick reference guide below for some of the most commonly used dimensions. Enjoy and get social!

Social Media Dimensions Quick Reference

Facebook Dimensions

  • Facebook Cover photo: 851 x 315
  • Facebook Profile photo: 180 x 180

Twitter Dimensions

  • Twitter Header image: 520 x 260
  • Twitter Profile image: 81 x 81

Google Dimensions [updated 05.15.13]

  • Google+ Cover photo: 2120 x 1192
  • Google+ Profile photo: 270 x 270

LinkedIN Dimensions

  • LinkedIN Cover photo: 646 x 220
  • LinkedIN Profile photo: 100 x 60

Pinterest Dimensions

  • Pinterest Profile Photo: 160 x 165

Instagram Dimensions

  • Instagram Profile Photo: 110 x 110

YouTube Dimensions [updated 05.15.13]

  • YouTube Cover Art: 2560 x 1440
  • YouTube Cover Art Safe Area: 1546 x 423
If INFOGRAPHIC does not appear on mobile, view as a PDF here.
Social Media Design Dimensions Infographic