The primary driving force emerging in a rapidly evolving digital landscape is visual content. Gone were the days when websites were purely textual. In a social-centric online world and an HTML5-boosted mobile internet landscape, visual content is your primary channel for reaching out to targeted audiences.
Why is this the case? According to experts like psychologist Albert Mehrabian, 93% of human communication is non-verbal. People respond to visual cues almost immediately—60,000 times faster than it takes to understand text and words. With so much information available online, visual content stands out as the best way to communicate your message to your target audience.
From images to videos, memes, and infographics, visual content can leave a stronger impact on your website visitors. If you want to boost traffic, enhance engagement, and raise sales, then using visual content in your digital marketing strategy is essential – and your journey begins now!
The infographic (click to zoom):
Embedded from CJG Digital Marketing.