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Digital Marketing

Digital marketing campaigns are becoming a must have for businesses to compete in today’s world. Check out these digital marketing tips and best practices.

How Has Digital Marketing Changed in 2020?

2020 is close to an end and with everything that has happened in the world, I think it’s safe to…

Elena Iordache-Stoica
November 16, 2020
Digital Marketing

7 Unique Ways Instagram and Email Marketing Work Together

When it comes to marketing, email is perceived as an old-school marketing tactic while Instagram is seen as the new…

Denise Langenegger
November 16, 2020
Digital Marketing

Launch Your Website Before Your Business

A question as old as the internet, when should you launch your website? Many times people come to me AFTER…

Barry Roos
November 10, 2020
Digital Marketing

The Role of App Marketing in Digital Transformation

As the weather gets colder and people brace for a potential second shutdown, mobile app marketing has never been more…

Madeleine Wilson
November 9, 2020
Digital Marketing

Uncovering the Differences Between B2C and B2B Digital Marketing

When formulating your digital strategy, it is essential to determine whether you are marketing for a Business to Consumer (B2C)…

Melysa Chong
November 9, 2020
Digital Marketing

How (and Why) Connected TV Will Be Your Favorite Channel in 2021

As the advertising market begins its recovery after a significant downturn earlier this year, many digital marketers are rushing to…

Melissa McKay
November 8, 2020
Digital Marketing

Top 7 Social Media Analytics Tools for 2020 – and Beyond!

Are you actively promoting your business through social media marketing? Advertising your company, products, or services on social media platforms…

Jock Breitwieser
November 5, 2020
Digital Marketing

What You Need to Know About Marketing to Digital Boomers

Baby Boomers are one of the wealthiest generations to date, holding $2.6 trillion in spending power. That’s a lot of…

Liz Papagni
October 30, 2020
Digital Marketing

What I Learned About Digital Short-form Content From 2,462 Republican Recruitment Text Messages

How many text messages have you received from Republican or Democrat operatives in the last few weeks? For me, it’s…

Arik Hanson
October 30, 2020
Digital Marketing

5 Reasons Digital & Email Marketing Should Get Your Vote Now

A lot has already been written about how the current health and economic challenges are affecting businesses, and marketers in…

Paula Chiocchi
October 29, 2020
Digital Marketing

How to Measure Share of [Local] Voice

Share of voice (SOV) is the latest in digital marketing metrics that brands and digital marketers are tracking to determine…

David Hunter
October 28, 2020
Digital Marketing

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