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Content Marketing

Today’s brands are becoming content creators and this requires new skills. Check out these content marketing tips and best practices.

The ONE Content Marketing Tool You MUST Have

IBM has not always been known as an effective content marketing organization. Way back in 1993, Steve Jobs declared, with…

Jay Leonard
January 21, 2015
Content Marketing

The Advantages and Disadvantages of Outsourced Content Marketing

Discover the pros and cons of outsourcing your content marketing to a third party provider. In a perfect world, a…

James Spillane
January 21, 2015
Content Marketing

10 Types of Content That Will Increase Your Website Traffic

We’ve all been there, staring at the screen trying to break through writers block, or brainstorming for the next month…

Jay Leonard
January 21, 2015
Content Marketing

Content Marketing Trends to Keep an Eye on in 2015

Content is King - that's as true today as it was when Bill Gates said it in 1996. Content marketing…

Jay Leonard
January 20, 2015
Content Marketing

How River Pools Made $2.5 Million in Sales from a Single Article [Case Study]

River Pools was established by Jason Hughes and Jim Spies, and also involved Marcus Sheridan. The company is into swimming…

Jay Leonard
January 20, 2015
Content Marketing

How to Plan Your Content Marketing for 2015

Oh how exciting a new year is…if you consider excitement to be a brain overload of all of the things…

James Spillane
January 17, 2015
Content Marketing

The Difference Between Content Marketing and Content Selling (and Why It Matters)

Both the marketing and sales world has changed over the past decade with the introduction of content and information sharing…

James Spillane
January 17, 2015
Content Marketing

13 Essential Content Marketing Tips To Convert Website Traffic Into Sales

Ever since traditional forms of advertising have started taking more of a backseat, businesses of all sizes are embracing digital…

Jay Leonard
January 16, 2015
Content Marketing

Trust: The Piece That Completes The Content Marketing Picture

Put consumer trust and branded content together, and you create a thorny field for content marketers meander around. People naturally…

Connor Brooke
January 16, 2015
Content Marketing

7 Simple Tips to Increase Content Shareability in 2015

To get back into the swing of things this year I spent some time catching up on the latest research,…

James Spillane
January 16, 2015
Content Marketing

The Importance of Creating Value With Your Content

Internet marketers know all too well what Google has been preaching for years – content is king. It’s what drives…

Jay Leonard
January 15, 2015
Content Marketing

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