First into the tank are Ondrea Siniari and Marquez Fernandez of The Dough Bar, seeking $300,000 for 15 percent equity.
The Dough Bar offers a new kind of sweet treat with protein-packed doughnuts. According to their website, the founders “wanted to give health conscious folks an alternative option to devilishly sweet treats in a macro friendly, protein packed form.
We also wanted to make protein treats more delightful for folks who want to practice a healthier lifestyle!” Flavors include cookies & cream, s’mores, cake batter, apple pie and more.
Prices start at $15 for a four-pack of doughnuts while the variety pack costs $29.99.
Key Takeaways: The Dough Bar Shark Tank
- Healthy Treats: The Dough Bar offers protein-packed doughnuts for health-conscious consumers, combining flavor with fitness.
- Investment Pitch: Founders seek $300,000 for 15% equity on “Shark Tank” to boost marketing and improve product shelf life.
- Shark Reactions: Sharks praise the taste, with Lori Greiner and Alex Rodriguez particularly impressed, leading to multiple investment offers.
- Sales Performance: Since 2015, The Dough Bar has achieved $1.2 million in sales, with projections of over $1 million for the current year.
- Final Deal: Barbara Corcoran agrees to invest $300,000 for 20% equity after negotiations, securing a deal with the founders.
The sharks like the taste and Lori Greiner calls them “chewy,” comparing them to a bagel-doughnut crossover. Guest shark Alex Rodriguez thinks they “taste amazing.”
Since June 2015, they have done $1.2 million in sales and are projected to do more than $1 million this year. With an investment, they hope to increase marketing spend and improve the shelf life of the doughnuts.
Robert Herjavec says he worries about the price point, but Barbara Corcoran assures him that it’s well-priced. Corcoran offers $300,000 for 30 percent, while Greiner offers $300,000 for 20 percent.
Mark Cuban then goes out, followed by Herjavec. Rodriguez likes that the duo is “poor, hungry and driven” and decides to offer $400,000 for 30 percent, in addition to a partnership with Greiner. Corcoran then revises her offer to 25 percent equity.
Ultimately, they counter Corcoran at $300,000 for 20 percent, which she accepts.
Social Media Reacts to The Dough Bar’s Appearance on “Shark Tank”
I LOVE the idea of this Product!!!!!!!!! I WANT to try this! @KeepYourHole @ABCSharkTank #SharkTank
— Elsa❤️⚾️ (@Elsa050467) January 29, 2018
Omg health donuts? TAKE MY PLEASE! .@KeepYourHole .@ABCSharkTank #sharktankchat #sharktank #smallbusiness #investing #watching #amwatching
— Marie | My3Pieces (@my3pieces) January 29, 2018
now I just might have to try @KeepYourHole! Adore personalized cakes #Sharktank
— Lauren (@HealHelpHustle) January 29, 2018
Just bought a box of #doughbardonuts thanks to #sharktank @KeepYourHole can't wait to taste them!
— Kimberly Bourque (@Kim_Bourque) January 29, 2018
The sharks are circling! @KeepYourHole #sharktank
— Jessica Baladad (@Jessica_Baladad) January 29, 2018
Omg! I love @KeepYourHole even more after seeing them on shark tank! #SharkTank #TheDoughBar Love them healthy doughnuts, so yummy and a repeat customer here!
— Theresa Cleary (@kettle_belle663) January 29, 2018
Every week on “Shark Tank,” aspiring entrepreneurs get the chance to present their new businesses to wealthy investors, called sharks: Mark Cuban, owner of the Dallas Mavericks; Daymond John, fashion leader and founder of FUBU; Kevin O’Leary, known as Mr. Wonderful and founder of O’Leary Financial Group; Barbara Corcoran, real estate expert; Lori Greiner, queen of QVC; and Robert Herjavec, tech specialist and founder/CEO of the Herjavec Group.
Philanthropist and Virgin Group founder Richard Branson, Spanx founder Sara Blakely, Skinnygirl Cocktails founder and Real Housewife Bethenny Frankel, Vitamin Water founder Rohan Oza and former MLB player Alex “A-Rod” Rodriguez are also slated to appear as guest sharks this season.
“Shark Tank,” which is based on “Dragons’ Den,” is produced by Mark Burnett and first debuted in 2009. To date, the sharks have invested more than $100 million in various companies after engaging in numerous bidding wars and shark fights. A new episode airs each Sunday at 9 p.m. on ABC.
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