A great infographic is like a stellar Super Bowl ad- creative, attention-grabbing, and informative all in one brief space.
Infographics have been popping up all over the digital media marketing world, covering everything from social media marketing trends to the basics of inbound marketing. Not all of these infographics are great, and some of them even veer towards extremely boring.
However, there are some that can truly change the way that you think about digital media marketing and inspire new ideas for marketing your small business to the online world.
With that hope in mind, here are three of our favorite digital media infographics. For more awesome infographics, check out our Pinterest board!
3 Digital Media Marketing Infographics That Will Rock Your World
The Inbound Marketing Explosion
What rocked our world?
- 54% of businesses are increasing their inbound marketing budgets each year– Obviously, something is working.
- Small businesses are the biggest adopters of inbound marketing. Inbound marketing is cost-effective enough to work with so many different business models (it’s cheaper than traditional, less effective methods!)
The Anatomy of Content Marketing
What rocked our world:
- Word of mouth is the primary factor in 50% of buying decisions. This means that social media is hugely important to any digital marketing strategy.
- Companies with blogs get 97% more inbound links than other sites. Why would you ever miss out on this opportunity?
Social Media Statistics For 2012
Infographic: www.digitalbuzzblog.com
What rocked our world:
- Auto-posting to Facebook decreases likes and comments by 70%. This means that you should always take the time to come up with original and engaging Facebook posts.
- 73% of people think employees overshare on social media– Keep those posts meaningful and interesting to avoid seeming too promotional.