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Is Content Marketing Destroying SEO?

Is Content Marketing Destroying SEO?
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Does Your Email Marketing Measure Up?

Does Your Email Marketing Measure Up?

Email Marketing

One of the oldest weapons in an online marketer’s arsenal, email marketing, has stayed the ground over the years—ever since we got our first Hotmail IDs. While every passing year... read more

Quickly Publish on Kindle to Improve Personal Brand

Quickly Publish on Kindle to Improve Personal Brand

Branding

The popularity of e-readers and devices like Nook and Kindle have made it easier than ever to publish a book. What once took months, even years to accomplish, now can... read more

Unique Ways to Build Your Email List

Unique Ways to Build Your Email List

Email Marketing

Many of you may already be growing your email lists through sign up forms on your website, or printed sign up sheets near your register. You may even ask folks... read more

What Nonprofits Need to Know About Innovation Software

What Nonprofits Need to Know About Innovation Software

Non-Profit Marketing

With the contemporary focus on driving change and global growth, innovation is certainly not just for technology geeks and marketing mavens. Businesses, in order to sustain themselves, need to maintain... read more

What to Do When You're Competing Against "Do it Internally"

What to Do When You’re Competing Against “Do it Internally”

Strategy

Your Challenge We’ve all been in this conversation at one time or another in our sales careers. Your prospect may understand some of the value you can provide, but is... read more

3 Things Your Employees in the Field are Tired of Doing.

3 Things Your Employees in the Field are Tired of Doing.

Leadership

Managing employees in the field can be a tiring task. Juggling the management and monitoring of an entire team of representatives is enough to wear anyone out. In many cases,... read more

Is There a Recipe for Creating Trust?

Is There a Recipe for Creating Trust?

Strategy

We talk about the idea of creating trust every week with our clients. At my agency, MMG, we call this equation basic marketing math: Know + Like + Trust =... read more

Why PR Has Taken the World By Storm

Why PR Has Taken the World By Storm

Public Relations

Public relations is everywhere. All you have to do is take a quick look around at commerce these days and you’ll see companies that have at least a small PR... read more

6 Ways Your Resume Could Be Distracting Employers

6 Ways Your Resume Could Be Distracting Employers

Human Resources

Employers and recruiters look at dozens of resumes. Job seekers want to ensure that their resume is polished, professional, and attracts attention for the right reasons. You may have all... read more

5 Data Quality Tips for Sales Excellence

5 Data Quality Tips for Sales Excellence

Sales Management

Ask anyone in sales operations and they’ll nod in agreement that a high performance revenue machine requires a perfect process. Order of operations matters immensely, and those processes require the... read more

6 Ways to Give Your Flagging Product a Boost

6 Ways to Give Your Flagging Product a Boost

Strategy

We can’t all be market leaders, but there’s nothing stopping us from employing certain smart techniques to bring us closer. My six-year-old son said to me the other day: “Mommy,... read more

Keeping Pace With Digital Change

Keeping Pace With Digital Change

Digital Marketing

Digital is vast. It has redefined IT, Sales & Marketing, Customer Service and Operations; every area of the business and every industry sector has been changed forever. Why? Because the... read more

Apprenticeship vs College?

Apprenticeship vs College?

Human Resources

So you’ve just finished year 11 and you’ve been thrown into the big wide world – which can be a pretty scary time to say the least. It can be... read more

A Nod to the Podcast: Is Audio the Next Great Content Marketing Tool?

A Nod to the Podcast: Is Audio the Next Great Content Marketing Tool?

Content Marketing

After years of listening to the same iTunes playlists and stale talk radio programs, I finally moved the purple podcast app on my iPhone from my “useless” folder (where Safari,... read more

The Opportunity In A Customer Complaint

The Opportunity In A Customer Complaint

Customer Experience

“Statistics suggest that when customers complain, business owners and managers ought to get excited about it. The complaining customer represents a huge opportunity for more business.” - Zig Ziglar Early... read more