Today I have some resources to help you promote your brand on YouTube.

Visual content is one of the best ways to help improve your visibility and sales for your brand. There are several ways you can attract a larger audience, and drive them to your website. By using these tools you can enhance your profile and video performance on YouTube. Would you like to ramp up your video marketing? Take advantage of these resources, and let me know how these work for you!

1) Keyword research – Ahrefs

Find out the best search terms for your YouTube videos. With Ahrefs Site Explorer you can improve your views and backlinks for better optimization. Learn what is working for the competition and explore the many other features such as content discovery and personalized alerts.

2) Create videos from slideshows – Microsoft PowerPoint

Microsoft PowerPoint is a long-standing powerful presentation software for computer and mobile users. Use this tool to create amazing slideshows, with easy editing of text, graphics, and other objects, which can be an affordable way to provide an instructional video on YouTube. Collaborate and edit in real-time with your team with the use of templates in over 40 categories.

3) Create and edit screen recordings – Camtasia

Want to quickly create a screen recording with a professional look? Then you might enjoy Camtasia by TechSmith — online software for creating great videos and presentations that engage your audience. These can then be easily uploaded and shared on YouTube right from your own demonstrations, how-to sessions, ect. Use this tools for product demos, webinars, how-to videos, and more.

4) YouTube video editing and promotion – Fiverr

Creating a video takes both time and skill. Sometimes it just makes sense to hire someone else to do the job for you. Freelancers on Fiverr offer video creation, editing and promotion services at a quick, and affordable rate. Hire a professional to complete an animation project, explainer video, promotional video, ads, and more.

Hopefully you will find these resources useful to your YouTube marketing strategy. Are there any that you would like to add as well?

Have fun with these tips and tools.