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  • Investing
    • Invest in Crypto
      • Best Crypto to Invest in
      • Best New Crypto Coins
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      • Best Utility Tokens
      • Cryptos Under $1
      • How to Invest in Bitcoin
      • How to Invest in Crypto
      • How to Invest in DeFi
      • How to Invest in NFTs
      • How to Invest in Stocks
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Make Money with Crypto
      • Make Money with NFTs
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      • Next Crypto To Explode
      • Penny Cryptocurrencies
      • What is DeFi Crypto
    • Crypto News
      • Best Crypto Apps
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      • Exodus Wallet Review
      • Best Play to Earn Games
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      • Crypto Marketing
      • Best Financial PR Services Agency
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      • ICO Marketing
      • Reddit Crypto Discussion
      • Web 3.0 & Crypto
      • What are 'Shitcoins'
    • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
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      • Earn Interest on MATIC
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      • What is APY in Crypto?
      • Yield Farming Platforms
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    • Worldwide Crypto Guides
      • Buy Bitcoin AU
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      • Crypto Exchanges AU
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  • Cryptocurrency
    • Buy Crypto
      • Buy Bitcoin
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      • Buy BTC with eToro
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      • Best Bitcoin ETFs
      • Low Cap Cryptos
    • Long Term Investments
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • BAR Fan Token Prediction
      • Bitcoin Price Prediction
      • Cardano Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Lazio Fan Token Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • XRP Price Prediction
    • Best Altcoins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Chainlink
      • Buy Cronos
      • Buy Dash
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy HBAR
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Polkadot
      • Buy Polygon
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy Theta
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
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      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
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      • Bitstamp Review
      • Bitstamp Sign Up Bonus
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      • Crypto.com Review
      • Crypto.com Sign Up Bonus
      • Crypto.com Visa Card
      • DeFi Swap Exchange
      • Social Trading Platforms
    • Best Meme Coins
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Shiba Inu
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Ren
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
  • NFTs
    • How To Buy NFTs
      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Best Metaverse Projects
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
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      • Buy NFTs on Binance
      • How to Flip NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy Enjin
      • Buy Filecoin
      • Buy Gala
      • Buy JEWEL
      • Buy SAND
      • Buy STEPN
    • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Most Expensive NFTs
      • New NFT Projects
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      • Why Invest in NFTs
    • Best NFTs To Buy
      • Azuki NFTs
      • CryptoPunks NFTs
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      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
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  • Stocks
    • Types of Stocks
      • Best Biotech Stocks
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      • Buy 5G Stocks
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      • Invest in Stocks
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  • Trading
    • Best Trading Platforms
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      • Automated Trading
      • eToro Review
      • Capital.com Review
      • How to Day Trade Stocks
      • How to Trade Commodities
      • How to Trade Crypto
      • How to Trade ETFs
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      • How to Trade Oil
    • Trading Robots
      • Bitcode AI Review
      • BitIQ Review
      • Crypto Bank Review
      • Crypto Boom Review
      • Crypto Engine Review
      • Immediate Edge Review
      • Meta Profit Review
      • Metaverse Profit Review
      • NFT Profit Review
      • Oil Profit Review
      • Prime Advantage Review
      • Quantum Code Review
      • Teslacoin Review
      • Today Profit Review
      • 7Tesler Review
    • Bitcoin Robots
      • Bitcoin Blueprint Review
      • Bitcoin Buyer Review
      • Bitcoin Circuit Review
      • Bitcoin Code Review
      • Bitcoin Digital Review
      • Bitcoin Freedom Review
      • Bitcoin Motion Review
      • Bitcoin Prime Review
      • Bitcoin Profit Review
      • Bitcoin Revolution Review
      • Bitcoin Rocket Review
      • Bitcoin Smarter Review
      • Bitcoin Up Review
      • BitcoinX Review
      • Bitprime Gold
      • Bit Index AI
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      • Wordpress VPS Hosting
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      • Free PM Software
      • Best Scheduling Software
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    • Affiliate Marketing
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      • How to Watch Love Island UK From Abroad
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Business 2 Community
  • Investing
      • Invest in Crypto
      • Best Crypto to Invest in
      • Best New Crypto Coins
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Best Crypto IDOs
      • Best Crypto ICOs
      • Best Crypto Lotteries
      • Best Crypto Presales
      • Best Gaming Crypto Coins
      • Best Utility Tokens
      • Cryptos Under $1
      • How to Invest in Bitcoin
      • How to Invest in Crypto
      • How to Invest in DeFi
      • How to Invest in NFTs
      • How to Invest in Stocks
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Make Money with Crypto
      • Make Money with NFTs
      • Most Undervalued Cryptos
      • Next Crypto To Explode
      • Penny Cryptocurrencies
      • What is DeFi Crypto
      • Crypto News
      • Best Crypto Apps
      • Best Crypto Signals
      • Best Crypto Wallets
      • Exodus Wallet Review
      • Best Play to Earn Games
      • Bitcoin Casinos
      • Bitcoin Gambling Sites
      • Bitcoin Slots Sites
      • Bitcoin Mining Sites
      • Crypto DAO Projects
      • Crypto Games
      • Crypto Marketing
      • Best Financial PR Services Agency
      • Crypto Tax Software
      • Crypto Youtube Channels
      • ICO Marketing
      • Reddit Crypto Discussion
      • Web 3.0 & Crypto
      • What are 'Shitcoins'
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Banks
      • Crypto Credit Cards
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Yield Farming
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Free Bitcoin
      • Earn Free Crypto
      • Earn Interest on ApeCoin
      • Earn Interest on AXS
      • Earn Interest on Bitcoin
      • Earn Interest on Cardano
      • Earn interest on Ethereum
      • Earn Interest on MATIC
      • Earn Interest on NEAR
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • Worldwide Crypto Guides
      • Buy Bitcoin AU
      • Buy Bitcoin CA
      • Buy Bitcoin DE
      • Buy Bitcoin DK
      • Buy Bitcoin IE
      • Buy Bitcoin ID
      • Buy Bitcoin IN
      • Buy Bitcoin IT
      • Buy Bitcoin NZ
      • Buy Bitcoin PT
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
      • Buy Bitcoin ZA
      • Crypto Exchanges AU
      • Crypto Exchanges CA
      • Crypto Exchanges DE
      • Crypto Exchanges IE
      • Crypto Exchanges IN
      • Crypto Exchanges IT
      • Crypto Exchanges NZ
      • Crypto Exchanges SG
      • Crypto Exchanges UAE
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      • Crypto Exchanges ZA
  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Best Bitcoin ETFs
      • Low Cap Cryptos
      • Long Term Investments
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • BAR Fan Token Prediction
      • Bitcoin Price Prediction
      • Cardano Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Lazio Fan Token Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Chainlink
      • Buy Cronos
      • Buy Dash
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy HBAR
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Polkadot
      • Buy Polygon
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy Theta
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best DeFi Exchange
      • Best P2P Crypto Exchange
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
      • Crypto.com Sign Up Bonus
      • Crypto.com Visa Card
      • DeFi Swap Exchange
      • Social Trading Platforms
      • Best Meme Coins
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Shiba Inu
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Ren
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
  • NFTs
      • How To Buy NFTs
      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Best Metaverse Projects
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
      • Best NFT Lottery Sites
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      • Buy NFTs on Binance
      • How to Flip NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy Enjin
      • Buy Filecoin
      • Buy Gala
      • Buy JEWEL
      • Buy SAND
      • Buy STEPN
      • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Land Projects
      • NFT Trading Card Games
      • Sport NFT Drops
      • Why Invest in NFTs
      • Best NFTs To Buy
      • Azuki NFTs
      • CryptoPunks NFTs
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      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
      • NFT Launchpad
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      • OpenSea
      • Rarible
  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
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        • Best Trading Platforms
        • Best Investment Apps
        • Best Forex Brokers
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        • Best Forex Brokers AU
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        • eToro Review
        • Capital.com Review
        • How to Day Trade Stocks
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        • Trading Robots
        • Bitcode AI Review
        • BitIQ Review
        • Crypto Bank Review
        • Crypto Boom Review
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        • Immediate Edge Review
        • Meta Profit Review
        • Metaverse Profit Review
        • NFT Profit Review
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        • Today Profit Review
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        • Bitcoin Robots
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        • Bitprime Gold
        • Bit Index AI
    • Software & Social
        • Hosting
        • Best WordPress Hosting
        • Enterprise Hosting
        • UK WordPress Hosting
        • Wordpress VPS Hosting
        • Cheap Wordpress Hosting
        • Website Hosting for Small Business
        • Agencies
        • Mobile App Development Agencies
        • Social Media Marketing Agencies
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        • Email Marketing Agencies
        • CRM Software
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        • CRM For Small Business
        • Best Free CRM Software
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        • Best Legal Software UK
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        • Best Dental Software UK
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        • Marketing
        • SEO Marketplaces
        • Email Marketing
        • Workflow
        • PM Software
        • PM Software Small Teams
        • Marketing PM Software
        • Free PM Software
        • Best Scheduling Software
        • Best Scheduling Apps
        • Task Management Tools
        • Best PM Apps
        • Best Agile Tools
        • Best Antivirus Software
        • Best Antivirus Software UK
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        • Password Managers
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        • Affiliate Marketing
        • Crypto Affiliate Programs
        • Best Financial Affiliate Programs
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        • Best Website Builders
        • Best App Builder
        • Best Ecommerce Platform
        • Best Landing Page Builder
        • How to create a Blog
        • VoIP
        • Best VoIP Services
        • Best Virtual Phone Number US:
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        • Best Virtual Landline UK
        • Best VoIP Home Phone Canada
        • SEO Software
        • Ahrefs Review
        • E-mail Marketing
        • Semrush Review
        • VPN
        • Best VPN Services
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        • Best VPN for Android UK
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        • How to Watch Love Island UK From Abroad
        • Best VPN Canada
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        • Apps
        • Best Dating Apps
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        • Best Dating Apps Canada
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    Digital & Social⟩Video Marketing

    2015 Social Media Trends: One Marketing Tool To Rule Them All

    author imageJuan Mendez Last updated: 21 January 2015
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    Are you ready to anticipate the future of social media marketing this 2015?

    Yum Yum Videos explainer video production company FRODO

    Over the past couple of months, there have been some outstanding marketing announcements in the social media world. This recent news has certainly caused a social media twist and the main reason is the embracing of one particular type of marketing content which is turning tables: I’m talking about video marketing.

    Every social network has begun to turn efforts towards the improvement of native video distribution and promotion services, because they know it’s the new big thing! So let’s go through these major social media announcements that prove the weight of this new marketing trend. Read on and learn how to use them in your 2015 campaign:

    1. Facebook and Instagram

    The largest social network has been teasing us with native video promotion for a while, but a few months ago, things got real: During Facebook‘s third-quarter earnings, Mark Zuckerberg himself announced that Facebook will turn efforts towards video marketing thisyear.

    “Most of the content on Facebook is content that people are sharing with their friends and the people around them,” Zuckerberg said. “Videos fit very well into the newsfeed form factor that people consume on Facebook. I think we’re going to see a lot of user-generated and public-content videos over the next few years (…) If you go back five years, most of the content was text. Now a lot of it is photos and if you look in the future a lot of the content that people share will be video. It’s just very compelling.”

    Zuckerberg’s latest statement is great news for companies which have already incorporated video marketing in their social media campaigns and brands which had been skeptical in doing so. One of the trendiest pieces of content that most online companies are embracing in this scenario are the so-called animated marketing videos, short and engaging tools that work great on any social media channel:

    Meanwhile, Instagram (Facebook’s mobile photo and video sharing social network) has just announced its own video ads service for your 15-second videos, offering some basic analytics tools which aim to avoid “spammy feeds”.

    2. Twitter and Vine

    The popular microblogging site won’t approach 2015 social media empty-handed either: Twitter has recently launched a beta version of their Promoted Video Ads service, taking a huge marketing step to encourage marketers into focusing on online video promotion.

    Twitter is the 2nd largest social network in the world and has a sharing rate of 2,000 tweets including video links per minute. The thing is that they hadn’t included native video until now: Promoted Video Ads allow video promotion on Twitter for the first time ever, offering great video analytics through a pay-per-click system.

    Vine (Twitter’s micro-video service) is also experimenting with 6-second promoted video ads, a brand-new service that is already receiving great reviews on its branding results. Looks like Twitter and its micro-video network are going full into video marketing next year, so get your videos ready!

    3. YouTube

    It all seemed like Google wasn’t going to reveal any news regarding YouTube marketing this year; but a few days ago, the world’s #1 search engine owner announced that it has just enhanced its Video AdWords to optimize video ad performances on YouTube, the video hosting service which is actually the 3rd largest social network on the Internet, behind Facebook and Twitter.

    The new ads update will allow video marketers to gather and handle their video analytics data within YouTube, instead of toggling back and forth between Google AdWords and YouTube in order to test their videos’ overall performance.

    Social media is heading towards video marketing alright! Now, in order to take advantage of  this news in your social campaigns, here are the most popular types of video content to use to help promote your business:

    Microvideos: They may not have the best quality or be as visually compelling as marketing videos but they’re great branding builders.

    Explainer videos: These under-2-minute marketing videos are made to explain any product or service in an engaging way.

    Screencast videos: These corporate videos showcase how your product or service works with a more serious approach.

    Webinars: These online video master classes are made to explain new marketing trends, discuss online services and educate the audience along the way.

    Finally, if you’re hungry for more video marketing knowledge, visit Yum Yum Videos’ Explainer Video Academy, where you can get free educational eBooks and infographics to help upgrade your social media and marketing strategies.

    Now be wise and take advantage on this great video marketing news, and learn to integrate your explainer videos and other marketing videos into your 2015 social media campaign. Good luck!

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      This article was written for Business 2 Community by Juan Mendez.
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    author image

    Author: Juan Mendez

    Follow @yumyumvideos

    Juan Mendez is the Content Editor of Yum Yum Videos explainer video production company.
    With hundreds of explainer videos across 30 countries in 15 different languages, they've recently launched their Explainer Video Academy: a video marketing resource site to help online businesses.…
    View full profile ›


    More by this author:
    • How To Convince Your Boss That Your Business Needs An Explainer Video
    • 10 Expert Tips to Make your Marketing Video a Success
    • How to Boost Your Inbound Marketing with Explainer Videos! (Infographic)

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    • Jeff says:
      January 30, 2015 at 3:46 pm

      I got one: Capzool.com! It provides the most channel and campaigns for the lowest cost, social media, e-mail, SMS, voice messaging and more, all in one. The software is easy for use, it’s simple and fast even in features that might seem complicated. The library of templates helped me look more creative and professional. Their technical support are very friendly and helpful to ease my mind in the learning process.

      Reply

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