Twitter Facebook LinkedIn Flipboard 0 The old Twitter joke about people saying what they had for breakfast in their tweets has a little truth to it, but failing to grasp the more powerful side of that platform is easy to do. People who use the platform to broadcast self-referential tweets and automated random crap see almost no return on their time investment, and leave saying what a colossal waste Twitter is for their business. Without exception those who have told me about their Twitter failure story have all lacked a cogent strategy or clear goals from their Twitter plan. Mark Schaefer has used Twitter effectively to build his business and grow a very successful blog. If there is such a thing as a Twitter expert, Mark is it. It’s not hard for anyone to apply his strategy for their personal or business success, but it takes a focused approach. In this video he shares his insights that you can start using today. Mark recently released his new book The Tao Of Twitter. His book has been getting a boatload of 5 star reviews by readers on Amazon. You can buy it here. Watch The Video Here This video was shot using video conferencing technology provided by Evogh. To learn more go to www.evogh.com. Interviewed: Mark Schaefer Executive Director Schaefer Marketing Solutions Twitter Tweet Facebook Share Email This article originally appeared on The @Steveology Blog and has been republished with permission.Find out how to syndicate your content with B2C Author: Jay Leonard Jay is a UK-based cryptocurrency expert, specialising in fundamental analysis and medium to long term investments. Jay has a great deal of hands-on experience in analysing financial markets and performing technical analysis. Jay is currently focusing on the institutional adoption of cryptocurrency and what it means for the future ofView full profile ›More by this author:Cameo CEO Steven Galanis Wallet Hacked – $231k Worth of NFTs StolenMastercard CFO sees Growth Opportunities in CryptoMarvin Inu Trending on Twitter – Is Tamadoge Next to Pump?