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    • Best Cryptos
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      • Best Move to Earn Crypto
      • Best Utility Tokens
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      • Coins to Buy on the Dip
      • Fastest Growing Crypto
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      • How to Spend Bitcoin
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        • Aqru Review
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        • Crypto Interest Accounts
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        • Crypto Staking
        • Earn Interest on Bitcoin
        • Earn interest on Ethereum
        • Earn Interest on Stables
        • What is APY in Crypto?
        • Yield Farming Platforms
        • Yield Farming vs Staking
      • DeFi Crypto Guides
        • Best DeFi Apps
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        • Best DEX Coins
        • DAO Crypto Projects
        • DeFi Lending Platforms
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    • Buy Crypto
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    • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • Kishu Inu Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
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      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
    • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
    • Best Crypto Exchanges
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      • Binance vs Coinbase
      • Binance Review
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      • Crypto Credit Cards
      • Crypto Tax Software
      • Margin Trading Exchanges
      • Social Trading Platforms
    • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
    • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
    • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
    • How To Buy NFTs
      • Best NFT Apps
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      • Best NFT Giveaways
      • Best NFT Lawyers
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      • Best NFT Wallets
      • Best Utility NFT Projects
      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
    • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
    • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Cheapest NFT Projects
      • Coolest NFT Projects
      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
      • NFT Trading Card Games
      • Sport NFT Drops
    • Invest in the Metaverse
      • Best Metaverse Apps
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      • How to Invest in NFTs
      • Metaverse Projects
      • Metaverse Real Estate
      • NFT Land Projects
    • Best NFTs To Buy
      • Azuki NFTs
      • CryptoPunks NFTs
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      • Binance
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      • DraftKings
      • Looksrare
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  • Stocks
    • Types of Stocks
      • Best Biotech Stocks
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      • Buy Adobe Stock
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      • Buy eBay Stock
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      • Buy Ford Stock
      • Buy Gamestop Stock
      • Buy Hertz Stock
      • Buy Lockheed Martin Stock
      • Buy Matterport Stock
      • Buy Monday.com Stock
      • Buy Meta Stock
      • Buy Medifast Stock
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      • Buy Nikola Stock
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      • Buy Roblox Stock
      • Buy Pfizer Stock
      • Buy SAVA Stock
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      • Buy Tesla Stock
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      • Buy XELA Stock
      • Buy Zoom Stock
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      • How to Day Trade Stocks
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      • How to Trade Gold
      • How to Trade NFTs
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      • Islamic Brokers
      • Low Margin Rate Brokers
      • Paper Trading Platforms
      • XTB Review
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      • Best Forex Signals
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    • Trading Robots
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      • Bitcode AI Review
      • BitiCodes Review
      • Bitindex Prime Review
      • BitIQ Review
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      • Crypto Bank Review
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      • 7Tesler Review
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      • Bitcoin Rocket Review
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Business 2 Community
  • Investing
      • Best Cryptos
      • Best Beginner Cryptos
      • Best Crypto Under $1
      • Best Crypto Winter Tokens
      • Best Emerging Cryptos
      • Best ERC20 Tokens
      • Best Future Cryptocurrency
      • Best Move to Earn Crypto
      • Best Utility Tokens
      • Best Video Game Cryptocurrency
      • Coins to Buy on the Dip
      • Fastest Growing Crypto
      • Hottest Cryptos Right Now
      • Most Promising Cryptos
      • Next Crypto to Explode
      • Invest in Crypto
      • How to Invest in Bitcoin
      • How to Invest in DeFi
      • Long Term Investments
      • Low Market Cap Cryptos
      • Most Undervalued Cryptos
      • Penny Cryptocurrencies
      • New Cryptos
      • Best Crypto ICOs
      • Best Crypto IDOs
      • Best Crypto IEOs
      • Best Crypto STOs
      • Best Crypto Crowdsales
      • Best Crypto Presales
      • Best Crypto Private Sales
      • Buying Coins Pre Launch
      • Crypto Games
      • Best Blockchain Games
      • Best GameFi Cryptos
      • Best Gaming Crypto Coins
      • Best Play to Earn Games
      • Crypto News
      • Best Crypto Reddit
      • Best Crypto Alerts Sites
      • Best Crypto Signals
      • Crypto Tiktok Trends
      • Crypto Youtube Channels
      • Twitter Crypto Trends
      • Crypto Wallets
      • Best Cardano Wallets
      • Best DeFi Wallets
      • Best Ethereum Wallets
      • Best XRP Wallets
      • Crypto Bank Accounts
      • How to Spend Bitcoin
      • How to Spend Ethereum
      • Bitcoin Casinos
      • Best Bitcoin Gambling Sites
      • Best Crypto Lotteries
      • Bitcoin Blackjack Sites
      • Bitcoin Roulette Sites
      • Bitcoin Slots Sites
      • Ethereum Casinos
      • Earn Free Crypto
      • Best Crypto Airdrops
      • Best Crypto Faucets
      • Best Crypto Giveaways
      • Earn Free Bitcoin
      • Make Money With Crypto
      • Earn Interest on Crypto
      • Aqru Review
      • Best Staking Coins
      • Crypto Interest Accounts
      • Crypto Lending Platforms
      • Crypto Loan Sites
      • Crypto Savings Accounts
      • Crypto Staking
      • Earn Interest on Bitcoin
      • Earn interest on Ethereum
      • Earn Interest on Stables
      • What is APY in Crypto?
      • Yield Farming Platforms
      • Yield Farming vs Staking
      • DeFi Crypto Guides
      • Best DeFi Apps
      • Best DeFi Interest Rates
      • Best DEX Coins
      • DAO Crypto Projects
      • DeFi Lending Platforms
      • DeFi Staking Platforms
      • DeFi Swap Exchange
      • DeFi Yield Farming
      • Worldwide Crypto Guides
      • Best Africa Crypto Projects
      • Best Asia Crypto Projects
      • Best China Crypto Projects
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      • Buy Bitcoin AU
      • Buy Bitcoin CA
      • Buy Bitcoin DE
      • Buy Bitcoin SG
      • Buy Bitcoin UAE
      • Buy Bitcoin UK
      • Buy Bitcoin ZA
      • Crypto Exchanges AU
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      • Crypto Exchanges UAE
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      • Bitcoin Mining Sites
      • Best Coins to Mine
      • Ethereum Mining
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      • Monero Mining
      • Crypto Marketing
      • Financial PR Agencies
      • ICO Marketing
      • Web3 Marketing
  • Cryptocurrency
      • Buy Crypto
      • Buy Bitcoin
      • Buy BTC with Apple Pay
      • Buy BTC with Credit Card
      • Buy BTC with Bank Wire
      • Buy BTC with eToro
      • Buy BTC with Paypal
      • Buy BTC with Prepaid Card
      • Bitcoin Price Prediction
      • ALICE Price Prediction
      • ApeCoin Price Prediction
      • Axie Infinity Prediction
      • Battle Infinity Prediction
      • Cardano Price Prediction
      • Chia Coin Price Prediction
      • DeFi Coin Price Prediction
      • Dogecoin Price Prediction
      • Dogelon Mars Prediction
      • Ethereum Price Prediction
      • Floki Inu Price Prediction
      • Hoge Coin Price Prediction
      • Kishu Inu Price Prediction
      • LBLOCK Price Prediction
      • LUNA Price Prediction
      • Pi Coin Price Prediction
      • Polygon Price Prediction
      • SafeMoon Price Prediction
      • Samoyed Coin Prediction
      • Shiba Inu Price Prediction
      • Stepn GMT Price Prediction
      • SXP Coin Price Prediction
      • VeChain Price Prediction
      • XRP Price Prediction
      • Best Altcoins
      • Buy Battle Infinity
      • Buy Bitcoin Cash
      • Buy Binance Coin
      • Buy Celo
      • Buy Cardano
      • Buy Cartesi
      • Buy Chiliz
      • Buy Cronos
      • Buy Dash
      • Buy EOS
      • Buy ENS
      • Buy Ethereum
      • Buy Ethereum Classic
      • Buy FTX Token
      • Buy HBAR
      • Buy IOST
      • Buy IOTA
      • Buy Litecoin
      • Buy Livepeer
      • Buy Loopring
      • Buy Lucky Block
      • Buy LUNA 2.0
      • Buy LUNC
      • Buy Neo
      • Buy Pitbull Coin
      • Buy Polkadot
      • Buy RadioCaca
      • Buy Solana
      • Buy Spark
      • Buy VeChain
      • Buy XRP
      • Buy ZCash
      • Best Crypto Exchanges
      • Best Altcoin Exchange
      • Best Metaverse Platforms
      • Best Crypto Apps
      • Best DeFi Exchange
      • Best P2P Exchange
      • Binance Referral Bonus
      • Binance vs Coinbase
      • Binance Review
      • Best Binance Alternatives
      • Best Coinbase Alternatives
      • Bitstamp Review
      • Bitstamp Sign Up Bonus
      • Coinbase Review
      • Coinbase Sign Up Bonus
      • Crypto.com Review
      • Crypto.com Sign Up Bonus
      • Crypto.com Visa Card
      • Crypto Credit Cards
      • Crypto Tax Software
      • Margin Trading Exchanges
      • Social Trading Platforms
      • Best Meme Coins
      • Best Dog Cryptos
      • Buy Baby Doge
      • Buy Dogecoin
      • Buy Floki Inu
      • Buy Kiba Inu
      • Buy Shiba Inu
      • Buy Tamadoge
      • Best DeFi Coins
      • Buy 1inch
      • Buy Aave
      • Buy Algorand
      • Buy Ankr
      • Buy Avalanche
      • Buy Balancer
      • Buy Bancor
      • Buy Chainlink
      • Buy Compound
      • Buy Cosmos
      • Buy Curve
      • Buy DeFi Coin
      • Buy DYDX
      • Buy Fantom
      • Buy Kyber Network
      • Buy Maker
      • Buy Polygon
      • Buy Ren
      • Buy Serum
      • Buy Storj
      • Buy Sushiswap
      • Buy Tezos
      • Buy Uniswap
      • Best Web 3.0 Coins
      • Buy Basic Attention Token
      • Buy Biconomy
      • Buy Filecoin
      • Buy Theta
  • NFTs
      • How To Buy NFTs
      • Best NFT Apps
      • Best NFT Games
      • Best NFT Giveaways
      • Best NFT Lawyers
      • Best NFT Lottery Sites
      • Best NFT Presales
      • Best NFT Wallets
      • Best Utility NFT Projects
      • Buy NFTs on Binance
      • How to Flip NFTs
      • Make Money With NFTs
      • Best Metaverse Coins
      • Buy ApeCoin
      • Buy Axie Infinity
      • Buy Decentraland
      • Buy DeFi Kingdoms
      • Buy Enjin
      • Buy Gala
      • Buy GMT
      • Buy Immutable X
      • Buy The Sandbox
      • NFT News
      • Celebrity Backed NFTs
      • Celebrity NFT Owners
      • Cheapest NFT Projects
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      • Most Expensive NFTs
      • New NFT Projects
      • NFT Calendar
      • NFT Horse Racing Projects
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      • Sport NFT Drops
      • Invest in the Metaverse
      • Best Metaverse Apps
      • Best Metaverse Games
      • How to Invest in NFTs
      • Metaverse Projects
      • Metaverse Real Estate
      • NFT Land Projects
      • Best NFTs To Buy
      • Azuki NFTs
      • CryptoPunks NFTs
      • Lucky Block NFTs
      • PolygonPunks NFTs
      • Prime Ape Planet NFTs
      • VeeFriends NFTs
      • World of Women NFTs
      • NFT Marketplaces
      • Binance
      • Crypto.com
      • DraftKings
      • Looksrare
      • Magic Eden
      • NFT Launchpad
      • NFT Music Platforms
      • OpenSea
      • Rarible
  • Stocks
      • Types of Stocks
      • Best Biotech Stocks
      • Best Bitcoin ETFs
      • Best Blockchain Stocks
      • Best Cannabis Stocks
      • Best Cheap Stocks
      • Best DeFi Stocks
      • Best Dividend Stocks
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      • Best Penny Stocks
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      • Best Upcoming IPOs
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      • Buy Adobe Stock
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      • Buy AT&T Stock
      • Buy Disney Stock
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      • Buy Nio Stock
      • Buy Oil Stocks
      • Buy Stocks on eToro
      • Buy Stocks via Credit Card
      • Buy Stocks with PayPal
      • Invest in Stocks
      • Invest in NFT Stocks
    • Trading
        • Best Trading Platforms
        • Best Investment Apps
        • Capital.com Review
        • Copy Trading Platforms
        • Demo Accounts for Stocks
        • Day Trading Platforms UK
        • eToro Review
        • eToro Review UK
        • eToro Review ZA
        • How to Day Trade Stocks
        • How to Trade Commodities
        • How to Trade Crypto
        • How to Trade ETFs
        • How to Trade Gold
        • How to Trade NFTs
        • How to Trade Oil
        • Islamic Brokers
        • Low Margin Rate Brokers
        • Paper Trading Platforms
        • XTB Review
        • Best Forex Brokers
        • Best Forex Brokers AU
        • Best Forex Brokers CA
        • Best Forex Brokers IN
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        • Best Forex Brokers UK
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    Digital & Social⟩Twitter

    Become an Industry Thought Leader With Twitter Chats

    author imageJay Leonard Last updated: 21 May 2015
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    Become an Industry Thought Leader With Twitter Chats

    “Thought leadership” might be the most popular buzzword of the day, but the idea behind it is anything but meaningless jargon.

    Popular terminology becomes cliche for a reason. Everyone is talking about thought leadership because it really works.

    Picture this: You’re the recognized authority in your field. Bloggers and social media influencers in your industry scramble to be the first to share your insights. The media reaches out to you for your opinions and expertise. When your prospective clients think about your industry, your brand name is the first that pops into their heads.

    That’s much more powerful than just marketing jargon or buzzwords.

    So how do you attain this coveted “thought leadership” status?

    Becoming a recognized authority for your entire industry is a tall order, but social media makes it easy to reach a wide audience around the world. One of the most effective methods of building thought leadership is to create, curate, and share content, and that’s just what social media networks were created for.

    Here’s how you can get started by using Twitter chats.

    Why Twitter Chats?

    If you’re already marketing your business on Twitter, you’ve seen how that can benefit you by building awareness and the reputation of your brand on that social media platform.

    The problem is, as you’ve probably noticed, most brand marketing on Twitter tends to remain siloed and isolated.

    According to a report by the Pew Research Center, there are 6 main types of conversations that take place on Twitter. The conversations surrounding brands was identified as Type 3, Fragmented. Most brands communicate in clusters, which the research described as generating “interest, but little connectivity.” While you may be interacting with your own dedicated followers who seek you out, you’re not reaching an audience much broader than that.

    But with Twitter chats, you can tap into a broader, more unified conversation, connecting those fragmented conversations across your industry.

    Think of Twitter chats like a virtual version of an industry conference. Like conferences, chats attract participants who are not just interested in your brand, but a wider audience of those interested in the topics of discussion. This type of conference-like conversation was classified in Pew’s report as Type 2: Unified, “where participants strongly connect to one another for information, ideas, and opinions.”

    By tapping into the power of Twitter chats, you can broaden your reach from your isolated brand following, to a larger community across your entire industry.

    Participants in Twitter chats can reap benefits like increasing their targeted follower count, getting clicks back to their website, and showing off their expertise on a topic. But leading a chat yourself is the best tactic on Twitter of all. By leading a Twitter chat, you become known as the connector, the organizer, and the expert and authority on the topic.

    Twitter chats also come with a multitude of other benefits such as:

    • Making new connections with influencers
    • Getting to know your community
    • Sparking blog post ideas
    • Gaining new customers and leads
    • Learning new things and keeping up with industry news

    Convinced? Here’s how you can get started.

    Plan Your Twitter Chat

    Before jumping in, a little planning will ensure that your chats are effective and meet your goals.

    First, you’ll want to choose a unifying theme or broad topic for your Twitter chats. You’ll need to choose something narrow enough to target your intended audience, but broad enough that you’ll easily be able to come up with plenty of topics to chat about.

    As you brainstorm themes, keep in mind you’ll need to come up with a unique hashtag for your Twitter chats. Your hashtag should be short so it doesn’t use up too much of Twitter’s 140 character limit. Consider using acronyms, your brand name, or just the theme of your chats.

    Check out these examples of Twitter chats by industry leaders:

    cmworld twitter chat

    #CMWorld

    #CMWorld is a weekly chat by the Content Marketing Institute that discusses the latest trends in content marketing. Here’s what they’re doing right:

    • They rotate guest moderators every week, which keeps widening the chat’s reach to a new audience with every new moderator.
    • On their #CMWorld website page, they also invite visitors to submit ideas for speakers and topics for future chats, which helps them to connect with their audience and stay on top of the topics their audience really wants to chat about.
    • They keep an archive of past Twitter chats including transcripts of all questions and answers. This is a great way to interest potential participants.

    tchat twitter chat

    #TChat

    #TChat by TalentCulture discusses HR, talent acquisition, and career management:

    • #TChat is a weekly radio show that uses Twitter to connect with and expand their audience during the show. Do you hold any regular events that you could combine a Twitter chat with to expand their reach?
    • Their website page about #TChat is written in an inviting way, not just giving the date and time of the chats, but also discussing the benefits of participating.
    • #TChat also maintains a blog archive of past chats — a great example of effectively repurposing content.

    bufferchat twitter chat

    #BufferChat

    #BufferChat by Buffer discusses effective social media marketing:

    • Buffer sums up each #BufferChat on their main blog, and they include embedded Tweets from participants, which is a nice way of rewarding their audience for taking part while also repurposing content.
    • Buffer creates beautiful images optimized for Twitter that include the details of each chat (topic, date, time, and moderator) — they know that images are a proven way to get more engagement on Twitter.

    Once you’ve decided on your theme and hashtag, you’ll also have to decide on your chat frequency. Many Twitter chats happen every week, every other week, or once a month (On a fast-paced network like Twitter, any more infrequently and your participants may forget all about you). Consider what schedule you can stick with consistently with the resources you have available.

    Next, you’ll want to plan an editorial calendar in order to stay prepared and organized. Choose your topics for the next couple of months, or the rest of the year, and prepare several questions for each chat topic.

    Your topic questions should be open-ended in order to encourage discussion, rather than yes-or-no questions.

    For example, instead of asking:

    • Is thought leadership important? (This yes-or-no question doesn’t promote discussion.)

    …try asking:

    • Who exemplifies thought leadership?
    • What do you believe thought leadership truly means?
    • Why is thought leadership important?
    • How do you measure thought leadership?

    Publicize Your Chat

    Now that your chats are all planned out, you need the world to know about them!

    Of course you’ll want to share your scheduled chats on Twitter, but you can also:

    • Mention it in your Twitter bio, using your chat hashtag.
    • Add it to popular lists and directories of Twitter chats, including this shared Google document of Twitter chats, or directories by Tweet Reports and Twubs.
    • Announce it on your other social media accounts (Facebook, Pinterest, LinkedIn, etc.).
    • Invite influencers in your industry to attend, via Twitter or personalized email.

    Tips & Tricks for a Successful Chat

    Before your first chat, ask yourself: Is your Twitter profile optimized? If not, that would be like holding a store’s grand opening before you’ve set up the signage.

    Be sure to check out our 10 Essential Rules For Effective Twitter Marketing In 2015, plus How To Get Better Twitter Engagement in 2015, to polish up on the basics before your chat. Make sure you have a good header and profile image, that your bio is optimized, and brush up on your basic Twitter etiquette.

    Once your profile is ready, try participating in a few Twitter chats to get the hang of how they work.

    To more easily follow along with the fast pace of Twitter chats, try using a tool like Tweetchat or Twubs.

    Follow Up

    After your first chat ends, your work isn’t over: Be sure to take advantage of opportunities to deepen the connections you made and further your efforts to become a leader in your industry.

    Consider:

    • Reaching out to participants and inviting them to be interviewed for your blog, expanding on the thoughts they shared during the chat.
    • Inviting active participants to moderate a future chat.
    • Creating a roundup blog post of great tweets shared during the chat.
    • Brainstorming future blog post topics from ideas brought up during the chat (be sure to credit your sources!)

    Share Your Twitter Chat Tips & Tricks

    Have you taken the plunge and participated in Twitter chats yet — or do you lead one of your own? If not, what’s holding you back? Share your tips below!

    Twitter Tweet
    Facebook Share
     Email

      This article originally appeared on Web Hosting Secret Revealed and has been republished with permission.
    Find out how to syndicate your content with B2C


    author image

    Author: Jay Leonard

    Jay is a UK-based cryptocurrency expert, specialising in fundamental analysis and medium to long term investments. Jay has a great deal of hands-on experience in analysing financial markets and performing technical analysis. Jay is currently focusing on the institutional adoption of cryptocurrency and what it means for the future of

    … View full profile ›


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