The South by Southwest Interactive festival concluded in Austin, TX, last night with the Interactive Awards ceremony, which is held annually to celebrate outstanding achievements in digital content online and beyond. Along with the categories listed on the SXSWi website, special awards were given for categories such as People’s Choice, Digital Campaign of the Year, and Best of Show. The ceremony took place at the Hilton Austin and was hosted by comedian Chris Hardwick. The entertainment included The Gregory Brothers, known for Auto-Tune the News. They performed a live version of their “Bed Intruder Song” and a new song reportedly titled “Winning – A Song About Charlie Sheen.”
While my humbly chosen picks weren’t exactly on the mark, I’ve got a full list of winners for you that includes the special honors categories. And the SXSWi winners are…
Activism: The Tiziano Project
Amusement: Most Awesomest Thing Ever
Business: Get Satisfaction
Classic: The Onion
Community: iFixit
Educational Resource: Rosetta Stone Version 4 TOTALe
Experimental: Isle of Tune
Film/TV: Collapsus: The Energy Risk Conspiracy
Kiosk/Installation: Unilever – Smile Activated Vending Machine
Mobile: Airbnb iPhone App
Motion Graphics: Record Tripping (Also: B2C Feature Article)
Music: Arcade Fire: The Wilderness Downtown
Personal: JKVC Interactive & Print Design
Social Media: Conan O’Brien Presents: Team Coco (Also: B2C Feature Article)
Student: FeedSpeaker
Technical Achievement: The AP Timeline Reader
Special Honors:
People’s Choice Award: Groupon
Breakout Digital Trend: GroupMe
Speaker of the Event: Jane McGonigal
Digital Campaign of the Year: Old Spice: Smell Like a Man
Best of Show: The Wilderness Downtown
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Even though SXSWi is over, the roots of the festival — South by Southwest Music — are just getting under way today and will continue until Sunday, March 20, which is the final day of SXSW 2011.
Image Source: Wikipedia