The South by Southwest Interactive festival wrapped up in Austin, Tx., last night with the Interactive Awards ceremony, held each year to recognize standout achievement in digital content on the Web and beyond. In addition to the categories listed on the SXSWi website, special honors were also handed out for categories like the People’s Choice, Digital Campaign of the Year, and Best of Show. The ceremony, held at the Hilton Austin, was emceed by comedian Chris Hardwick. Adding to the entertainment were The Gregory Brothers of Auto-Tune the News. They performed a live version of their “Bed Intruder Song,” as well as a new song reportedly entitled “Winning – A Song About Charlie Sheen.”

While my humbly chosen picks weren’t exactly on the mark, I’ve got a full list of winners for you that includes the special honors categories. And the SXSWi winners are…

Activism: The Tiziano Project

Amusement: Most Awesomest Thing Ever

Art: The Johnny Cash Project

Business: Get Satisfaction

Classic: The Onion

Community: iFixit

Educational Resource: Rosetta Stone Version 4 TOTALe

Experimental: Isle of Tune

Film/TV: Collapsus: The Energy Risk Conspiracy

Kiosk/Installation: Unilever – Smile Activated Vending Machine

Mobile: Airbnb iPhone App

Motion Graphics: Record Tripping (Also: B2C Feature Article)

Music: Arcade Fire: The Wilderness Downtown

Personal: JKVC Interactive & Print Design

Social Media: Conan O’Brien Presents: Team Coco (Also: B2C Feature Article)

Student: FeedSpeaker

Technical Achievement: The AP Timeline Reader


Special Honors:

People’s Choice Award: Groupon

Breakout Digital Trend: GroupMe

Speaker of the Event: Jane McGonigal

Digital Campaign of the Year: Old Spice: Smell Like a Man

Best of Show: The Wilderness Downtown


Even though SXSWi is over, the roots of the festival — South by Southwest Music — are just getting under way today and will continue until Sunday, March 20, which is the final day of SXSW 2011.

Image Source: Wikipedia