Instacart has announced the launch of its “Big & Bulky” delivery option in collaboration with several retailers, including Big Lots, Container Store, and Staples. Customers would place large orders from these stores, such as furniture, appliances, or electronics.
Instacart is expanding its services beyond grocery delivery (IPO) in preparation for an upcoming initial public offering. In addition, the company has devised a new strategy to deliver large goods to customers’ doorsteps on the same day.
Instacart is Expanding
The food delivery industry has expanded its services over time, adding advertising services and a software platform aimed at retailers. Because of its increased product mix and rising customer demand for its primary grocery delivery service, Instacart grew faster in Q2 2022 than it did in Q1 2022.
On the same day, Instacart will also deliver “Big & Bulky” items such as furniture and consumer electronics. Big Lots, Container Store, Mastermind Toys, Office Depot, Spirit Halloween, and Staples are just a few participating retailers.
Instacart Upcoming IPO
The grocery delivery business with headquarters in San Francisco released a draft registration statement to the Securities and Exchange Commission (SEC) in May for an initial public offering. However, the business hasn’t publicly said when it plans to start an IPO.
Instacart has confidentially filed with the US securities regulator to go public, the online grocery delivery app said on Wednesday
https://t.co/2Zvhq67XDN— CNN (@CNN) May 12, 2022
The reports claim that Instacart’s outstanding quarterly performance points to a potential IPO before the end of 2022. The company’s orders and revenue went up in the second quarter, according to The Wall Street Journal, which is good news for the company’s upcoming IPO.
New Shopping Opportunities to Boost Sales
The company claims that the new fulfillment capability provides an additional revenue stream to delivery personnel on its network. For instance, customers with large vehicles may now be able to order what Instacart calls “Bulky Batches.”
According to Instacart, Batch payments will include heavy pay where appropriate and will be based on the quantity and weight of the products in the order. Customers who own eligible vehicles can get bulky batches by selecting “Access More Batches” on the Shopper app.
Instacart’s early test sites show that 97% of eligible customers opted for Bulky Batches delivery. The company is broadening its delivery choices for customers with electric bikes or scooters in certain areas. Shoppers who select delivery by electric bike or scooter will get orders that involve shorter distances and fewer items.
Workers without access to a car can now work with the company thanks to the new small orders option. However, delivering standard Instacart orders, which may contain bulky items such as cases of water and multiple bags, would be difficult.