apple watch

The Apple Watch is coming, and many are already decrying it’s demise. Think it’s gonna’ be a loser? The tech giant’s definitely had it’s fair share of doubters over time:

“Mark my words, these new ipods I think they’re calling them are just the latest fad, and will soon flounder and disappear along with other bad ideas like DCC, Eight-tracks and Betamax videotapes.” – “iPod: 7 Reasons Why Apple’s Walkman Knock-Off Is Doomed To Fail”, What Culture

“I question the company’s ability to sell into a tight consumer market right now at the iPod’s current price” – “Apple’s iPod Spurs Mixed Reactions”, CNET, October 23, 2001

“Great just what the world needs, another freaking MP3 player. Go Steve! Where’s the Newton?!” – “Apple’s New Thing (iPod)”, MacRumours, July, 2001

“Prediction No. 1: The iPhone will be a major disappointment. The hype has been enormous. Apple says its iPhone is “literally five years ahead of any other mobile phone.” A stock-market analyst says, “The iPhone has the potential to be even bigger than the iPod.” I think not. An iPod is a divergence device; an iPhone is a convergence device. There’s a big difference between the two. In the high-tech world, divergence devices have been spectacular successes. But convergence devices, for the most part, have been spectacular failures.” – “Why the iPhone Will Fail”, AdAge, June 18, 2007

“The Apple phone will be exclusive to one of the major networks in each territory and some customers will switch networks just to get it, but not as many as had been hoped. As customers start to realise that the competition offers better functionality at a lower price, by negotiating a better subsidy, sales will stagnate. After a year a new version will be launched, but it will lack the innovation of the first and quickly vanish. The only question remaining is if, when the iPod phone fails, it will take the iPod with it.” – “Why the Apple Phone will Fail, and Fail badly”, The Register, December 23rd, 2006

“[The iPhone’s] virtual keyboard will be about as useful for tapping out emails and text messages as a rotary phone. Don’t be surprised if a sizable contingent of iPhone buyers express some remorse at ditching their BlackBerry when they spend an extra hour each day pumping out emails on the road.” – “The Futurist: We Predict the iPhone Will Bomb” – TechCrunch, June 7, 2007

“The iPhone is nothing more than a luxury bauble that will appeal to a few gadget freaks” – “Apple iPhone Will Fail in a Late, Defensive Move”, Bloomberg, January 14, 2007

“There’s no chance that the iPhone is going to get any significant market share. No chance. It’s a $500 subsidized item. They may make a lot of money. But if you actually take a look at the 1.3 billion phones that get sold, I’d prefer to have our software in 60% or 70% or 80% of them, than I would to have 2% or 3%, which is what Apple might get.” Microsoft CEO Steve Ballmer, “CEO Forum: Microsoft’s Ballmer having a ‘great time‘”, USA Today, April 30, 2007

“What Apple risks here is its reputation as a hot company that can do no wrong. If it’s smart it will call the iPhone a ‘reference design’ and pass it to some suckers to build with someone else’s marketing budget. Then it can wash its hands of any marketplace failures… Otherwise I’d advise people to cover their eyes.” – “Apple should pull the plug on the iPhone”, MarketWatch, March 28, 2007

“Yes, [the iPad is] a sharp piece of technology, and given Apple’s track record, it’s going to be fun to use. But other than satisfying a lust for new gadgets and shiny things, can you think of a real need for a device like this?” – “10 reasons the iPad could fail catastrophically”, Games Radar, January 29, 2010

“Tablet PCs suck. They’re underpowered, only marginally portable, and awkward to use in anything but a traditional seated position, with a desk to support them.” – “Why Apple’s rumored iTablet will fail big time”, InfoWorld, December 22, 2009

“In the end, I think that the iPad will eventually be regarded much like Apple TV – a product that Jobs should have left on the drawing boards.” – “Why the iPad will fail to win significant market share”, TechRepublic, February 23, 2010

Still confident the Apple Watch is destined for the scrap heap?