Tag Archive: #writer

A Marketing Plan for a Small Business in 2017

Okay, you don’t have a huge marketing budget. However, if you want to stay in business, you are going…

Connor Brooke
January 13, 2017
Small Business

Lena Dunham Cancels Book Tour Dates After Review Points Out She Wrote About Molesting Little Sister

On Monday, writer, director and actress Lena Dunham cancelled upcoming book tour dates in response to the backlash from…

Connor Brooke
November 3, 2014
Social Buzz

What an Entrepreneur Can Learn From a Literary Conference: Part III

Focus. It’s what distinguishes talkers from doers, which I touched upon in last week’s post about lessons learned at a…

Connor Brooke
April 25, 2013

Is That Writer Worth the Cost of the Ink?

When I worked in the newspaper business, there was a screening practice for job applicants that I wholeheartedly embraced…

Connor Brooke
March 22, 2013
Content Marketing

Before You Jump on the Content Marketing Bandwagon …

As my colleague Francis wrote recently, content marketing is nothing new. It’s the way in which that content can be…

Jay Leonard
March 21, 2013
Content Marketing

My 5 Favorite Grammar Vigilantes

I’m a huge grammar nerd, and I’m not the least bit ashamed of it. There’s a predisposition that I…

Connor Brooke
December 13, 2012
Content Marketing

It’s Shameful to Steal, but Brilliant to Borrow.

That’s a pretty politically correct headline I just wrote. But what do you say we get real now and…

Connor Brooke
January 22, 2012
Online Marketing

Ideasicle Podcast #5: Seth Schulman

Seth Schulman has made an art out of inspiring authors to better ideas. He believes anyone can do it,…

Alan Draper
February 7, 2011

Brands And The Magical Illusion of Animation

Your brand desperately wants a word with you. Can you hear it? Can you hear it like an author…

Jay Leonard
January 16, 2011

Creativity Has Moved Upstream. Grab A Paddle.

Time was, a creative person’s job was far more prescriptive than it is today. If the media plan called…

Jay Leonard
December 17, 2010

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