Tag Archive: #social media ROI

Social media programs are consuming a greater share of marketing budgets. How much incremental business will the resources dedicated…

With 85% of B2B buyers suggesting that businesses should present information via social networks, it’s a good time to…

Recent studies show 87% of B2B sales and marketing leaders are using LinkedIn and other social media platforms but…

With the proliferation of online channels in addition to those of traditional marketing, there’s a constant battle for the…

What is Social Commerce? There’s a lot of buzz and conversation around how to best derive value from social…

Whether it’s a big sale your company is having, or an event that is coming up, social media is…

As a business owner you work hard to acquire new customers while providing them with a quality product or service. To…

With 2015 just around the corner, it’s time to examine our year-to-date marketing performance so we can really hit…

Despite an abundance of social media tools and services, marketers still struggle to determine which metrics best assess the…

It was 7 A.M and your boss (or customer) called to ask you where his or her $120,000 annual…