Tag Archive: #social marketing – Page 3

4 Guiding Principles to Break Through Digital Marketing Challenges

Consumers today are using multiple sources of information to find information about local businesses, searching across various sites and apps,…

Alan Draper
May 23, 2016
Digital Marketing

11 Keys to High-Converting Webinars

Webinars are a proven way to deepen relationships with prospects and customers. They are often used to help launch a…

Alan Draper
March 27, 2016
Online Marketing

What Are Your Social Marketing Goals?

A Business2Community.com article states most B2B marketers struggle with defining their social media marketing goals. “For instance, should you focus…

Alan Draper
March 23, 2016
Social Media

1 Year Later: Meerkat Might Be Dying, But Live-streaming Is Alive and Well

Yesterday marked the end of the SXSW Interactive conference held in the Lone Star State. After a fun five days…

Jay Leonard
March 16, 2016
BrandViews / Affinio

Video: The Fast-Track to Online Customer Engagement

With more than 80% of senior executives saying they now watch more online video than they did a year ago,…

Connor Brooke
February 25, 2016
Video Marketing

Social Media: Beyond Sales

Social media has provided a convenient low-cost marketing platform for many small businesses in recent years, and has quickly become…

Jay Leonard
January 21, 2016
Social Media

2016 Planning Using 3 B2B Content Marketing Trends

Each year, the folks at CMI do a great job at documenting some of the biggest trends in B2B content marketing,…

Jay Leonard
November 25, 2015
B2B Marketing

9 Ways to Leverage the Data You Collect from Your Fans

Unless you’re a large brand that everyone has heard of, chances are you’re using social media to engage with and…

Jay Leonard
October 31, 2015
Social Data

Bridging a Social Media Marketing Generation Gap

Bridging the Social Media Marketing Generation gap requires a meeting of the minds and mutual respect for knowing your demographic…

Jay Leonard
September 29, 2015
Social Media

How to Prepare Your Client for Changes in Social Media

A friend asked me yesterday at a dinner party, “What do you do for business today?” When I looked surprised…

James Spillane
September 11, 2015
Social Media

B2B Social Media and Social Marketing: Really an Effective Business Tool?

Many b2b marketers still perceive social media and social marketing as purely the domain of consumer marketing programmes and dismiss…

Jay Leonard
September 4, 2015
Social Media

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