Tag Archive: #Social CRM

Does Your Social Media Tool Talk to Your CRM? 3 Reasons Why It Should.

If you’re like most business owners, you’ve probably been using social media for your business for a while now…

Jay Leonard
September 24, 2016
Social Media

Shaping Up Brand Strategy with Social CRM

Introduction to Social CRM It must be a dream of any customer-centric company to have a magic crystal ball…

Alan Draper
August 23, 2015
Social Selling

3 Ways LinkedIn Will Disrupt Status Quo

Today LinkedIn has already changed the way organizations Recruit, Market, Sell and Learn: 1. Recruit. LinkedIn is a must…

Connor Brooke
June 5, 2015

What’s the Difference Between Traditional CRM, Social CRM, and CXM Software?

Within the next three years, the Customer Relationship Management (CRM) software industry is expected to grow to a $36.5…

Jay Leonard
March 9, 2015
Customer Experience

Social CRM: Cool Tool for Driving Content & Brand Marketing

Now more than ever, social media and content marketing are driving business branding and lead generation campaigns. Social media…

Connor Brooke
February 6, 2015
Social Media

Context, Key To Enterprise Social Success (a.k.a. Why Most Social Initiatives Fail)

There are many things that we need in life and in this day an age you don’t have to…

Jay Leonard
May 28, 2014

The CES 2014 Digital Engagement Guide and the Application to Your Business

As one of the first major events of the year, the Consumer Electronics Association’s 2014 International CES kicked off…

Jay Leonard
January 8, 2014
Digital Marketing

How to Build Your Sales Pipeline with LinkedIn

 “Above all else, sales is about establishing relevance. If you could somehow ensure that you’d be in front of…

Jay Leonard
December 3, 2013

Dreamforce 2013 Social Analytics

According to this CMSWire article, Dreamforce 2013, the world’s largest software conference run by Salesforce.com, was expecting 70,000 to 90,000 attendees. There are now…

Connor Brooke
November 20, 2013

Social Media: The 1-800-GET-HELP for the 21st Century Customer?

Some may consider delivering customer service over social as hype.  But there’s no question it is fast becoming a…

Connor Brooke
October 7, 2013
Social Media

Channel Management in the Era of Social Technology

Indirect sales account for more than 70% of global business. It was once thought that the internet would drive…

James Spillane
September 11, 2013
B2B Marketing

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