Tag Archive: #reference customer

B2B Marketing: 5 Techniques for Fostering Clients into Public References

A reporter was interested in a story pitch. He interviewed my client and at the end asked for a…

Frank Strong
August 23, 2019
B2B Marketing

How to get the Media’s Attention With Your Dignity and Reputation Intact

In a recent post, I talked about how any media coverage can be good media coverage if it provides an opportunity…

Jay Leonard
August 10, 2012
Public Relations

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