Tag Archive: #PR – Page 3

What the Future of PR Looks Like

Public relations has changed considerably the past few years and is presenting exciting times for business and brands. This change…

Jay Leonard
September 6, 2019
Public Relations

7 Ways to Never Run Out of Book Publicity Content

By any measure, content marketing is the new and ever-expanding ‘it’ in business and branding circles everywhere. Regardless of type…

Connor Brooke
August 25, 2019
Public Relations

15 Ways Start-Ups Conquer PR & Media Relations

Public relations can mean the difference between success and failure for start-ups. About a third of new businesses don’t survive…

Jay Leonard
June 18, 2019
Startups

How to Become a Media Darling

Every startup wants to be the belle of the media ball. But what do you do if the press just…

Alan Draper
June 6, 2019
Public Relations

How Companies Can Win Customer Loyalty by Taking Stands on Issues

Corporations have an opportunity to create loyal customers by engaging in political and social issues that demonstrate the organization’s corporate…

Jay Leonard
May 24, 2019
Public Relations

How to “Kondo” Your Marketing: Declutter, Refresh & Reenergize

Now that April is here, most of us are looking ahead to spring. For some reason, warmer temperatures tend to…

James Spillane
April 18, 2019
Marketing

3 Questions Brands Should Ask Themselves Before Speaking Out on Social Issues

Silence is no longer always the best PR policy when it comes to social issues and most people (71%) expect…

Alan Draper
January 30, 2019
Public Relations

How PR & Marketing Work Better Together

Public relations and marketing often operate as separate functions in large organizations. That can lead to a lack of coordination…

Jay Leonard
January 16, 2019
Marketing

Why Employees’ Top Values Are Good News for Certified B Corporations

It’s cool to be kind, according to today’s workers. Ask employees what they value most, and 93% will tell you…

Connor Brooke
December 17, 2018
Strategy

How Social Media Is Changing the Concept of Community and Why Businesses Should Care

One of the most reliable PR strategies relies on happy customers telling those in their communities. From this ‘word of…

James Spillane
December 17, 2018
Public Relations

Plan for Product News When You Have Enough Time — and Even When You Don’t

Most of the time, we tech PR pros and marcom execs are in the loop about product introduction plans so…

Connor Brooke
December 6, 2018
Public Relations

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