One of the most powerful capabilities of digital marketing is the ability to effectively identify and target audiences with…
Email Marketing
Tag Archive: #performance marketing
One of the biggest challenges facing companies is acquiring new customers/business. Especially as companies grow, one way they may…
Affiliate Marketing Category
Believe it or not, affiliate marketing has been around for more than 20 years, but many businesses have yet…
Affiliate Marketing Category
Attention email marketers – it’s time to start preparing for the holidays! With retail sales projected to rake in…
Email Marketing
You may have noticed recent commentary about advertisers’ ongoing struggles with distinguishing between viewable and non-viewable impressions. Presumably the…
Online Marketing
The data is in. Performance-based pricing continues to dominate as the preferred model for Internet advertisers. According to the…
Marketing
If you are in any of the Affiliate Tax battleground states, you’ve probably seen the commercials. Someone representing a…
Consumer Marketing