Tag Archive: #owned media

30 Down-to-Earth Marketing and PR Predictions for 2020 From Professionals in the Field

Predictions reflect facts, experience, and often a bit of hope for the future. I asked a whole bunch of…

Frank Strong
December 30, 2019

15 Ways Start-Ups Conquer PR & Media Relations

Public relations can mean the difference between success and failure for start-ups. About a third of new businesses don’t…

Jay Leonard
June 18, 2019

Implementing B2B Content Marketing – A Proven 7 Step Approach

B2B marketing has changed for good. B2Bs need to think, act and communicate from the buyers perspective. With loose…

Connor Brooke
July 1, 2017
B2B Marketing

The Potty Training and Owned Media Comparison

It has been a tough few weeks. There have been times when you just have to deal with the…

Jay Leonard
December 9, 2015
Content Marketing

A Little Less Content and A Lot More Marketing

I’m sure you’re as tired as I am of hearing that, “Content is king.” I’ve talked about it in…

Jay Leonard
February 4, 2015
Content Marketing

Shift Your Thinking About Content Marketing

For B2B marketers, there’s no question that content marketing is a key initiative. And these days, it seems everyone…

Jay Leonard
August 7, 2014
Content Marketing

The 29 Marketing Terms You’re Getting Wrong

History was made last year. Selfie, guac, srsly, babymoon, and fawxhawk were just a few of the words added…

Jay Leonard
March 18, 2014

6 Content Targeting and Distribution Must-Dos for 2014

Content marketing is great. Long live content marketing. Brands are publishers. 10 great ways to create engaging listicles. These…

Connor Brooke
December 13, 2013
Content Marketing

The Rise of Earned Media

This month, we at BlogFrog are taking a close look at some of the emerging trends that will affect…

Jay Leonard
December 19, 2012
Content Marketing

5 Steps for an Explosive Photo Contest on Instagram

Contests and sweepstakes have always been big on Social Media, and for a reason: studies find that as high…

Jay Leonard
November 15, 2012
Social Media

Getting Your Customers to Work for You: User Generated Content in Marketing

Learning how to make your customers work for you. For free. No, seriously. User-generated content (UGC) is one of…

James Spillane
October 4, 2012
Content Marketing

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