What matters in content marketing this year? What is going to make your content strategy effective? Having great content…
Content Marketing
Tag Archive: #Multichannel Marketing
Chief Marketing Officers report digital advertising channels accounted for nearly 80% of their 2020 budgets, and 78% plan to…
Integrated Marketing
The Interactive Advertising Bureau (IAB) recently surveyed a range of consumer brand marketers to understand their 2021 customer acquisition…
Marketing
Now that the holidays are behind us, it’s time for retail to shift focus. Over the coming weeks and…
Infographics
Brand recall, trust, and retention is higher when your message is visible and cohesive across multiple channels. So naturally,…
Integrated Marketing
Facebook sees Messenger, their Facebook-connected instant messaging and texting app, as playing a significant role in the future of…
Social Selling
Experiential commerce has been touted as the solution for many of the problems facing physical retail in recent years.…
Strategy
Video content has overtaken the internet for the most popular medium to deliver information of all kinds across all…
Video Marketing
stux / Pixabay We’re halfway into the first year of a new decade. Many B2C marketers and business owners…
Digital Marketing
Most people who have used live chat as a customer know its biggest advantages: it’s quick, convenient and fits…
Customer Experience