Tag Archive: #modern marketing

Overcoming the Obstacles of a Modern ‘Digital’ Strategy

Modern businesses need to awaken to the fact that, in today’s business environments, a ‘digital strategy’ is about much…

Alex Toma
August 10, 2020
Consumer Marketing

The Modern Marketing Reality: Marketing Starts with a Quota [Infographic]

A few weeks ago we talked about the Death of the Sales Funnel with buyers calling the shots for…

Jay Leonard
December 7, 2015

12 Apps Successful Marketers Need

Use the best apps available to boost your marketing efficiency — and keep your campaigns on track from inception…

Jay Leonard
August 26, 2015
Mobile & Apps

Simply the Best: 6 Great Mobile Marketing Campaigns

Let these six mobile marketing campaigns inspire you to make the most out of your creativity, not just in…

Connor Brooke
August 24, 2015
Mobile & Apps

Mobile Marketing Tech and How You’d Actually Use These Tools

From Beacon technology through to Meerkat – marketers are only too keen to tie in the latest mobile technologies…

Jay Leonard
August 24, 2015
Mobile & Apps

Break Down the Walls in Your Marketing Team

Solve the risks of silo thinking. Start with these 5 principles for breaking down barriers between job functions. Marketing…

Alan Draper
February 24, 2015

More Focus Needed on the CMO and CEO Relationship (and Less CIO)

More Focus Needed on the CMO and CEO Relationship CMO’s are the Stretch Armstrong of business, especially with B2B…

James Spillane
January 7, 2015

Modern Marketing – Talk With, Not At, Your Customers

“Good morning, Mr./Ms. Marketer. This is your wake-up call. While you were sleeping, the marketing world moved on without…

Jay Leonard
February 10, 2014

15 Facts About Modern Marketing

What’s really happening in modern marketing? Here are 15 facts you must know if you want the best results…

Jay Leonard
January 9, 2014

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