Public relations (PR) is often misunderstood. Some believe it is only about getting the press to write about you.…
Public Relations
Tag Archive: #media
As a small business owner, an entrepreneur, the new marketing manager at a thriving company, you may be wondering…
Public Relations
Nearly three-quarters of professional communicators say partisan politics has complicated communications for brands and businesses. That’s according to the…
Public Relations
A Look Back at the Past Decade of Online Magazine Evolution, and Where Magazines Stand in an Age of…
Digital Marketing
It has never been more critical for an organization to actively manage its news. Relying on newswires, PR agencies…
Public Relations
With so many different ways to get a message out, it can sometimes seem like crafting a press release…
Public Relations
Despite popular belief and the continual espousal of the nightly network talk shows, not all news is “breaking news”.…
SEO
When you’re just starting out and have no brand name yet, creating media buzz can be challenging. After all,…
Public Relations
A Satellite Media Tour (SMT) is an efficient Public Relation tactic to deliver your story to television, radio or…
Public Relations
Media outlets often use words and phrases that aren’t fact-based, objective or measurable. Instead, they’re inherently vague, subjective and…
Communications