67% of global brands today use between 1-5 different tools as a part of their marketing tech stack. That…
Tag Archive: #MarTech
Wouldn’t it be amazing if every customer behaviour could be neatly converted into a metric and tracked, if each…
If your marketing budget is looking paltry, you’re not alone. Budgets have fallen to their lowest level in recent…
What Is a Brand Management Strategy? A brand management strategy is closely tied to your brand and marketing strategies.…
The robots are here Not long ago, we stopped at gas stations to ask for directions when we were…
Brand growth is always an exciting prospect and a welcomed outcome. And when it’s happening, you’ll feel proud of…
“You can have all the tools in the world, but if you don’t genuinely believe in yourself, it’s useless.”…
Funnels are used as guides. Mechanics use them to guide oil into your car while college kids use them…
Affiliate marketing, once eulogized, is experiencing a renaissance. This entrepreneurial marketing channel allows publishers to team up with advertisers…
All marketing agencies continuously strive to improve internal productivity. One way to do this is by utilizing technology to…