Tag Archive: #marketing retail

Why Old School Is Key For Retailers This Holiday Season

Not long ago I received a copy of Deloitte’s annual survey of holiday spending intentions and trends and it, not surprisingly, contains…

James Spillane
November 11, 2013
Marketing

How To Collaborate In The New Retail Environment

Like so many other industries, the world of retail is and continues to change right before our very eyes.…

Connor Brooke
October 10, 2012
Marketing

How Retailers Can Make Their Email Marketing Glisten This Holiday Season

Yes Virginia, there is a Santa Claus and yes he makes a list and checks it twice. But no,…

Jay Leonard
September 28, 2012
Marketing

Has Black Friday Become Thoughtless Thursday?

Major brands – from Walmart to Kmart to Sears to Old Navy, to name but a few, will be…

Jay Leonard
November 23, 2011
Consumer Marketing

Why Groupon May Not Be Right For All Retailers

With a 115 million subscribers and over 135,000 participating merchants, Groupon has become “as synonymous with the daily deal…

James Spillane
August 22, 2011
Expert Interviews

Why Retail Marketers Need To Be Practicing Shopper Marketing

A recent survey of over 300 marketing executives across various retail and manufacturing sectors – including retail, food, beverage…

Jay Leonard
August 22, 2011
Consumer Marketing

Shoppers Want Integration, Retailers And Marketers Not Delivering It

In two separate reports/surveys issused by myBuys, a provider of cross-channel personalization for retailers, revealed that integration, along with…

Jay Leonard
July 22, 2011
Consumer Marketing

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