A messaging framework is where your company’s story begins. As such, creating the right messages for your company deserves…
Tag Archive: #marketing agility
Stellar marketing requires thoughtful planning. A well-crafted and concise communications brief will save you hours of frustration, rework and…
Agility is often characterized as the ability to think, understand and move quickly and easily. Nimble. Alert. Graceful. Swift.…
Marketing reinventions go by many names—transformations, makeovers, revamps, redesigns, overhauls, transitions, readjustments and more. Regardless of the label, most…
I didn’t see THAT coming. I’m shocked! What just happened? Despite ample warning signs, most employees are still surprised…
The robots are here Not long ago, we stopped at gas stations to ask for directions when we were…
geralt | Pixabay Want to be a more agile marketer? Create more process. While it may seem counterintuitive, process…