Tag Archive: #March Madness

68 million American adults plan to wager $15.5 billion on March Madness

The American Gaming Association (‘AGA’) has suggested that a quarter of all American adults, or 60 million, plan to…

Ollie Ring
March 14, 2023
Gambling News

7 Social Media Ideas to Steal from Classic B2B March Madness Campaigns

One in 9.2 quintillion—that’s the odds of filling out a perfect March Madness bracket. But that doesn’t stop the…

Jay Leonard
March 20, 2018
Social Media

How Brands are Capitalizing on March Madness [Infographic]

March Madness: One of the largest opportunities for brands to connect with an enthused and engaged sport fan across…

Jay Leonard
March 25, 2016
Infographics

No Losers When It Comes To NCAA Marketing

Only one of 68 teams could win. In the end, it was the University of Connecticut that took the…

James Spillane
April 8, 2014
Marketing

Do Underdogs Boost March Madness Ratings?

Do you have Florida winning the NCAA tournament? Here in the U.S. we are in the middle of March Madness.…

Connor Brooke
April 1, 2014
Marketing

Marketing Madness: March Advertising Review

Every year as winter draws to a close and spring (slowly) starts to show its face again, a unique…

Jay Leonard
April 1, 2014
Marketing

2014 NCAA March Madness Tournament Bracket

March Madness is one of the most exciting times of the year for sports fans. It even outpaces the…

Jay Leonard
March 17, 2014
Sports

Let the Madness Begin: Beat the Competition with Marketing Data Management

What is the only time of year that it’s okay to trash-talk with your colleagues and gamble within the…

Jay Leonard
March 14, 2014
B2B Marketing

March Madness Means A Licensing Bonanza For Colleges

Another NCAA Men’s Basketball season has come to a close as Louisville defeated Michigan in the championship game last night in Atlanta. As we…

Connor Brooke
April 9, 2013
Marketing

Alert: NCAA To Announce All Sports Seasons Year-Round By 2016

In a bold move, the NCAA has planned to announce today that starting in 2016, all collegiate sports will…

Connor Brooke
April 1, 2013
Sports

FGCU vs Florida – March Madness Pick Against the Spread

How to Pick a Betting Winner in a tough Cinderella matchup with the most well known school in the…

Jay Leonard
March 29, 2013
Sports

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