Tag Archive: #loyalty programs – Page 2

Finding Benefits in SMB Loyalty Programs

In my previous post "Mobile Marketing and Advertising: Opportunities for SMBs" we talked about overall marketing spend by small business…

Connor Brooke
March 19, 2014
Loyalty Marketing

Retail Loyalty Programs Reward Shoppers Who Get Fit in 2014

It’s only the end of January, and if you’re already struggling to stay away from the fridge and stick with…

Alan Draper
January 27, 2014
Loyalty Marketing

How the Top 8 Consumer Trends Will Impact Your Business

Would you like to be able to look into a crystal ball to determine the consumer trends that will impact…

Connor Brooke
November 27, 2013
Consumer Marketing

The Hundred Dollar Loyalty Program

We wrote a post a few years ago called, the Two Thousand Dollar Advertising Plan. It was one of the more…

Jay Leonard
June 26, 2013
Loyalty Marketing

Return on Relationship: An Interview with Ted Rubin

Many marketers may know Ted Rubin, for the enthusiastic, energetic, and undeniably personal connection he makes with nearly everyone he…

Connor Brooke
May 22, 2013
Expert Interviews

Apparently, Acquiring New Customers is 6 Times More Costly Than Retaining One

A recent visualization by the folks at Merchant Warehouse highlights some of the big figures tied to loyalty programs, but…

James Spillane
March 20, 2013

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