Naturally, customers want to feel special as they make purchases from businesses. Fortunately, business owners now provide loyalty programs…
Loyalty Marketing
Tag Archive: #loyalty programs
Connecting the Dots between CX and EX To create customer enthusiasm that leads to brand loyalty and brand ambassadors,…
Loyalty Marketing
There are over 3.3 billion customer loyalty program memberships in the US. That’s an average of 29 per household.…
Loyalty Marketing
Research shows easy return policies lead to more purchases, but also to other surprising shopper behaviors. Instead of lenient…
Loyalty Marketing
Starbucks did a super smart thing last week. In case you missed it, the coffee giant changed how My…
Customer Experience
Many retailers make the mistake of focusing on transactions over interactions. They get so caught up on getting customers…
Customer Experience
One of the most startling findings in “State of the Customer Journey 2014,” was the dramatic gap that is…
Customer Experience
After the holiday season, which brings in $601 billion in sales, back-to-school shopping is the second-largest shopping season of…
Infographics
Talking about retail and where the industry is heading is always exciting. This week, we’re thrilled to have some…
Consumer Marketing
Small and local businesses are constantly struggling to balance cost efficiency with social good and sustainability. It’s easy to…
Sustainability