Tag Archive: #loyalty marketing

Do Brick-and-Mortar Stores Still Drive Sales? With the Help of Email — Absolutely!

It’s no secret that digital sales are devouring the traditional brick-and-mortar marketplace. In fact, 2019 marked the first year…

James Glover
January 10, 2020
Email Marketing

3 Ways to Use Influencer Marketing Without Paying for a Celebrity

“Influencer marketing involves marketing products and services to those who have a sway over the things other people buy.…

Connor Brooke
December 24, 2019
Consumer Marketing

What Do Millennials Want From a Loyalty Program?

Study highlights interesting differences in what Millennials expect from rewards programs Engaging with customers and encouraging them to return…

Alan Draper
June 13, 2018
Loyalty Marketing

Drive Quality Leads with Influencer Marketing

When people hop online to research a product they are interested in buying, they are often met with an…

Connor Brooke
August 3, 2017

3 Simple Steps to Beat the Summer Revenue Slowdown

Summer is here — time to kick back, move at a slower pace and just relax. Kids and teachers…

Connor Brooke
July 12, 2017
Loyalty Marketing

Mine Your Data Before You Change Your Loyalty Program

Recently, a major retailer asked Lenati to assess its loyalty rewards program, which had first launched in the late…

Connor Brooke
March 28, 2017
Loyalty Marketing

Wal-Mart’s Employment Deployment And 6 Ways To Curb Retail Turnover

If the closest distance between two people is a smile, as the pianist Victor Borge once suggested, then wouldn’t…

Connor Brooke
February 3, 2017
Loyalty Marketing

Staging An Experiential Marketing Encore, The Bloomingdale’s, Brooks Brothers Way

There’s no business like show business, and retailers are vying to get in on the act. More merchants are…

Jay Leonard
January 13, 2017
Loyalty Marketing

7 Under-The-Radar Retail Trends For 2017

Will men and artificial intelligence define retail in 2017? Possibly. Considering the activities in retail today, several experts shared…

James Spillane
January 6, 2017
Loyalty Marketing

Retail Clicks Beating Bricks — 4 Ways To Recover

Several retailers including Wal-Mart, Macy’s and Target posted quarterly earnings recently, and the results show that even when beating…

Connor Brooke
December 27, 2016
Loyalty Marketing

Making Self-Checkout Work: Learning From Albertsons

By removing more self-service checkout lanes at its stores, Albertsons raises the question of whether self-service is worth the…

Connor Brooke
December 26, 2016
Loyalty Marketing

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