Tag Archive: #liquor

4 of the Cleverest Marketing Ploys in the Liquor Industry

There’s something about spirits that caters to flashy looks and exotic function. Luxury liquors often sport glitzy garnishes that…

April 3, 2013

Marketing

Maker’s Mark and the Sobering Truth About PR’s Future

PR’s evolving role during potentially brand busting moments The PR industry is facing the same crisis as the advertising…

February 22, 2013

Public Relations