Whether you’re trying to promote a product, establish credibility or provide thought leadership, media interviews are vital opportunities for…
Public Relations
Tag Archive: #Journalism
When I was rock music editor for the Minneapolis weekly Twin Cities Reader, the bane of my existence was…
Public Relations
During 2015, Google set out to launch its Digital News Initiative (DNI). Their goal? To support journalism through technology…
Communications
In 1899, two titans of the American journalism industry were brought to their knees by 5,000 children. Joseph Pulitzer…
Content Marketing
Uncover facts, reach an audience and and tell an engaging story – sound familiar? We’re not talking about content…
Content Marketing
The time-honored media relations method to identify and pitch journalists is getting some competition and moving into social media.…
Public Relations
Experienced journalists often make the best content marketers. There it is—I came out and said it, and I’ll stand…
Content Marketing
Storyful Global News Editor David Clinch somewhat churlishly described the relationship between publishers, platforms, and audiences as “a really…
Communications
It’s obvious that media is changing. Newspapers are feeling the financial strain and being forced to diversify into making…
Social Media
It is not rocket science to get and maintain real media engagement, but we all have different expectations and ideas…
Communications