Tag Archive: #Google analytics – Page 3

Rounding Up the Top 4 Marketing Analytics Tools and How to Use Them

Measurement is the key to business success. Unless you monitor your company’s performance and key marketing metrics, there’s no way…

Alan Draper
February 28, 2017
Marketing

The Evolution of Digital Marketing In The Enterprise

The Early Days of Digital Marketing Since the early days of Prodigy, AOL, CompuServe, and into the 21st Century, Digital…

Alan Draper
September 9, 2016
Digital Marketing

4 Reasons Why Google Analytics is the 51st Shade of Grey

There's a heightened necessity to understand better both who our customers are and what they do. A report from Marketo…

Jay Leonard
August 31, 2016
Big Data

Dark Social: What Is It And How does It Impact Your Marketing Metrics?

Word of mouth is an obvious challenge for marketers, not just in terms of generating it, but in tracking it.…

James Spillane
August 1, 2016
Online Marketing

Google Analytics Guide for Beginners – 2016

Getting Started To use Google Analytics, you will need to set up an account with your email address, then create…

James Spillane
July 20, 2016
Business Intelligence

4 Fun Ways to View Your Google Analytics

Do you have Google Analytics installed on your site, but don’t understand its reports? Do your attempts to read the…

Jay Leonard
June 2, 2016
Digital Marketing

Google Analytics Bounce Rate Explained

Google Analytics’ bounce rate metric is defined as “the percentage of single page visits”. In other words, you could say…

Jay Leonard
May 8, 2016
Online Marketing

Streamlining Your SEO Efforts by Using Web Design Analytics

Data is a vital tool. It drives many activities. When it comes to your website, you will want to collect…

Connor Brooke
May 4, 2016
SEO

7 Steps to Getting More Accurate Google Analytics Reports

Everyone wants to make data-driven decisions and everyone wants to know if their hard marketing efforts lead to profit. Do…

James Spillane
May 4, 2016
Business Intelligence

5 Ways to Make the Most Out of Your Google Analytics

When it comes to analysing the performance of your website, data is king, queen and prince regent. Thanks to Google…

Jay Leonard
May 3, 2016
Digital Marketing

5 Things the New Google Audience 360 DMP Must Do to Be Successful

Google Announces New Analytics 360 Platform Google just rolled out a key addition to its marketing suite, Analytics 360, to…

Connor Brooke
April 18, 2016
Consumer Marketing

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