Tag Archive: #Facebook Advertising – Page 3

How to Boost Facebook ROAS by Retargeting Website Visitors

Facebook advertisers spend a lot of time trying to find the best possible target audiences. And rightly so. Finding the…

James Spillane
June 13, 2018
Facebook

Facebook’s Cambridge Analytica Scandal Prompts Soul-Searching over Data-Driven Marketing

Some marketers are urging data-driven marketers to re-examine their practices in light of Facebook’s Cambridge Analytica scandal. They’re calling for…

Alan Draper
April 18, 2018
Digital Marketing

Facebook News Feed Change (and Panic Ensues)

Facebook has announced a change to the News Feed and publishers, marketers, and businesses are concerned. As explained in a…

Connor Brooke
January 12, 2018
Facebook

3 Secret Facebook Features Businesses Don’t Know

Businesses should always know the latest marketing features and how to use them in order to have a competitive edge.…

Connor Brooke
June 29, 2017
Facebook

Snapchat Is Now Following Facebook’s Lead

Snapchat has completely evolved from being solely a person-to-person photo sharing platform. The app has amassed over 160 million daily…

James Spillane
May 8, 2017
Social Media

5 Indicators That Marketing Is Taking A Step Back

The headline of this blog is purposely provocative. Marketing is not taking a step back in the sense that's it's…

Jay Leonard
March 20, 2017
Marketing

12 Facebook Ad Fails: Fix These for Better Consumer Targeting

Facebook advertisements need to be properly orchestrated, in order to lure customers into making purchases. Be it driving conversions via…

Connor Brooke
February 17, 2017
Facebook

Facebook Primer – Effective Ways To Use Facebook Pages

There are 1.8B monthly active users on Facebook (Source: FB latest financial disclosed on 11/02/16) Age 25 to 34, at…

James Spillane
January 11, 2017
Facebook

Facebook Business Pages Are Here to Stay

Facebook Business Pages are not going anywhere any time soon. I have been talking to business owners about Social Media,…

James Spillane
September 30, 2016
Facebook

Facebook Updates Mobile Ad Capabilities

Facebook has been making some changes again, announcing a new update to their mobile advertising capabilities. Back in June, the…

James Spillane
September 29, 2016
Facebook

A Mini-Guide to Facebook Call Conversion Tracking

Why Track Facebook Call Conversions? Considering users spend about 80 percent of their social media time on mobile, it’s imperative…

Jay Leonard
September 2, 2016
Facebook

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